> iProspect > Search Engine Marketing and Online Display Advertising Integration Study

Search Engine Marketing and Online Display Advertising Integration Study

Published By: iProspect
iProspect
Published:  May 27, 2009
Length:  16 pages

Discover the extent to which Internet users perform searches after exposure to online display advertising. Learn how to leverage search engine marketing to capture the demand created by display advertising and learn about the existing relationship between the two channels that affords marketers the opportunity to boost the efficacy of both.



Tagsiprospect, forrester, online display advertising