> SPSS, Inc. > Let Customer Feedback Do The Driving and Learn Why

Let Customer Feedback Do The Driving and Learn Why

Published By: SPSS, Inc.
SPSS, Inc.
Published:  Mar 31, 2009
Length:  11 pages

This paper describes why and how Enterprise Feedback Management (EFM) is a critical component in solving the problem of enhancing customer-driven innovation and improving the predictive capabilities of the IT organization.



Tagspredictive enterprise, spss, enterprise feedback management, efm, customer-driven innovation, crm, customer relationship management, customer experience