> PKWARE > SMS or Die: What Email Marketers Need To Know About Text Message Campaigning

SMS or Die: What Email Marketers Need To Know About Text Message Campaigning

Published By: PKWARE
PKWARE
Published:  Oct 22, 2007
Length:  14 pages

Text-messaging, or SMS, usage is on the rise while email usage is falling. Meanwhile many more mobile phones than personal computers are sold around the world. Long story short: Marketers who want to reach consumers with targeted campaigns had better put an SMS strategy in place. mobileStorm's new white paper, "SMS Or Die," explains why mobile marketing, particularly SMS marketing, is the ideal platform to reach consumers.



Tagssms marketing, mobile marketing, email marketing, text messaging, text marketing, sms, sms, mobile