> Aprimo, Inc. > Direct Marketing Wins….with Enterprise Campaign Management

Direct Marketing Wins….with Enterprise Campaign Management

Published By: Aprimo, Inc.
Aprimo, Inc.
Published:  Dec 23, 2008
Length:  2 pages

LendingTree wanted to leverage and increase its strong brand awareness by putting the right tools in place to create a marketing-driven technology system.



Tagsaprimo, brand awareness, enterprise campaign management, direct marketing, campaign execution, campaign management application, it management, knowledge management, enterprise applications, application performance management, document management, information management, project management, service management