mobile commerce

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Published By: IBM Marketing Cloud     Published Date: Sep 26, 2016
Download this paper and discover 20 tips you can use to better engage on-the-go customers, improve the mobile experience across the entire customer journey, and ultimately increase holiday conversions.
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marketing, mobile marketing, customer, customer experience, customer relationship, ecommerce, mobile computing, mobile data systems, customer interaction service, customer relationship management, customer service
    
IBM Marketing Cloud
Published By: Bronto     Published Date: May 18, 2017
Convenience is absolutely critical to succeeding in e-commerce. Any glitches along the path to purchase potentially result in a lost sale. That's one reason we think Apple Pay's new mobile payment feature that uses a fingerprint is going to be a game changer. Its another step in reducing hurdles to online buying. You see it, you select it, you pay with your finger. What could be more convenient? Not interested in Apple Pay? Or unable to use it? At the very least, make sure customers that shop on multiple devices are recognized, no matter which device they log into. Giving them access to their stored information will make for a much smoother checkout.
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bronto, digital marketers, program management, customer support, critical data source, email management, world wide business research, mobile devices, visual commerce, virtual reality, overseas market
    
Bronto
Published By: Limelight Networks     Published Date: Aug 08, 2011
Learn how to use mobile to generate the highest consumer engagement and conversion rates by customizing the mobile experience, scaling for delivery across mobile devices, and connecting the online and offline worlds.
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limielight networks, mobile commerce, mobile marketing, mobile shopping, mobile strategy, mobile retail
    
Limelight Networks
Published By: InReality     Published Date: Aug 10, 2015
Consumers are No Longer Predictable, and their Path to Purchase is No Longer Linear… A decade ago, you had a fairly straightforward understanding of how your customers moved through their path to purchase. It was linear. Predictable. And consistent. But, the rapid increase of mobile and ecommerce channels has diffused the consumer’s journey into a labyrinth of shopping options. And, these consumers are now learning more, engaging faster and expecting greater value, convenience, and hyper-relevant offers catered specifically to their needs. How you respond to this change will either accelerate or isolate your brand from the market.
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inreality, consumer insight, mobile channels, ecommerce channels, retail solutions, retail marketing
    
InReality
Published By: Incapsula     Published Date: Nov 06, 2017
Does your website load in two seconds or less? If not, you could be disappointing nearly half of your customers. According to Kissmetrics, 47 percent of e-commerce users expect websites to load in less than two seconds – and nearly a quarter of them will abandon your website entirely if it takes longer than four seconds. Additionally, 50 percent of customers shop on their mobile phones. In other words, your website needs to load fast and be optimized or your customers will leave. The reality is that an e-commerce company can increase revenue by up to 7 percent just by making the load time one second faster. So, how can your company improve its site performance and make it faster? The best practices outlined in this whitepaper can reduce your site’s loading time, improve your user experience, and ultimately increase your company’s revenue.
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Incapsula
Published By: Epicor     Published Date: Jan 09, 2019
The plan is to move what you currently have onto a platform that gives you new capabilities to better support your transformation goals. Aberdeen Group has found that those who stay up to date with their ERP are, for example, almost three times as likely to have mobile ERP functionality, twice as likely to have integrated ERP and eCommerce, and five times more likely to have social business capabilities.1 Is it time for you to take the next step on your journey by moving to the Epicor ERP system? Consider these questions: XX How much time and money could your business save by eliminating inefficient processes, increasing worker productivity, and improving customer service? XX What goals can you achieve when your core software is integrated with Industry 4 .0 technologies to support the factory of the future? XX What would your business look like if you had real-time information to make informed business decisions that drive growth and profitability?
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Epicor
Published By: Gomez Marketing     Published Date: Jan 06, 2011
Do you know your mobile customers - really? Without genuine insight, you might be tempted, for example, to offer mobile users the regular website that works well with your Internet customers. But most smart and feature phones cannot support the complex, high-bandwidth Flash and Ajax applications at the heart of your site. Further, your feature and content rich website can pose numerous usability, navigation, or even screen real estate issues on hand-held devices.
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gomez, web performance, mobile, mobility, site performance, ecommerce, online shopping, web performance
    
Gomez Marketing
Published By: Limelight Networks     Published Date: May 17, 2011
In this report you will learn how to optimize your e-commerce videos to improve conversion rates and boost online product sales.
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limelight networks, website performance, customer retention, online buying experience, seo, search optimization, metadata, workflow, mobile distribution, video content, branding, delivery acceleration, e-commerce video
    
Limelight Networks
Published By: EPiServer Inc.     Published Date: Sep 16, 2013
E-commerce is everywhere. More people are shopping for a greater variety of products than ever before. And while some countries are ahead, in all developed economies it is a matter of when, not if, e-commerce will become a significant revenue stream for every retail business. In this guide, we'll look at seven lessons today's retailers should learn if they are to gain maximum benefits from their e-commerce operations. Together, these lessons can help take your e-commerce operation forward enabling you to capture more sales, more often.
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e-commerce solutions, customer experience management, e-commerce strategy, e-commerce success, social e-commerce, mobile e-commerce
    
EPiServer Inc.
Published By: SAP     Published Date: Oct 05, 2010
This paper will examine the state of consumer mobile in retail today, Driven in part by RSR's research among retailers as well as a look at the mobile use---cases that retailers have currently deployed.
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sap, mobility, competitive edge, mobile workers, shopper, ecommerce, consumer mobile, enterprise mobility, mobile, applications, iphone, crm, erp, mobile landscape, customer relationship management, enterprise resource planning
    
SAP
Published By: Mobify     Published Date: Jul 22, 2014
This Black Friday, 50% of traffic will be from mobile. Are you ready? This guide will give you actionable advice on how to capture your share of this year’s holiday spending spree. This guide gives you actionable advice to make the most out of the remaining time before Black Friday 2014 to optimize for higher conversions.
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black friday, mobile commerce, mcommerce, ecommerce, mobile shopping, m-commerce, e-commerce, retail, online retail, responsive websites, mobile websites, mobify, tablets, smartphones, phablets, mobile conversions, conversions, online sales, responsive design
    
Mobify
Published By: IGLOO Software     Published Date: Jan 07, 2010
Learn how the BlackBerry Partners Fund created a publicly accessible website to promote the fund to applicants around the world and a private online community for the investment committee to vet potential partner fund submissions.
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igloo software, online community, equity, security management, cloud-based computing, blackberry partners fund, social networking, mobile platform, smartphone, mobile commerce, content management, mobile computing, smart phones, wireless application software, cloud computing
    
IGLOO Software
Published By: SAP     Published Date: Mar 25, 2011
Read this case study of how Switzerland's largest retailer, Coop, is delivering mobile commerce on the iPhone using SAP CRM. (Bloomberg Businessweek Research Services, 2011)
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sap crm, loyalty, sales, iphone shopping app, sales & marketing software, simulation software
    
SAP
Published By: IBM     Published Date: Sep 16, 2014
In 2013, Bon Ton Stores invested in upgrading IT, continuing to update and expand its eCommerce sites, and launching a new mobile site supporting delivery of promotions and online purchasing. A central aspect of this technology upgrade involved the replacement of an x86 server environment, supporting eCommerce with ten IBM® PowerLinux™ 7R2 servers and IBM PowerVM® running IBM WebSphere® Commerce on SUSE Linux operating systems. This case study highlights of some of the key aspects of this significant migration and its results, including how Bon-Ton IT executives support the business and what they prioritize, why they decided to make this move, what performance and capability resulted, and how it affected full data center costs and business resilience.
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stack costs, online purchasing, promotion delivery, mobile retail
    
IBM
Published By: IBM     Published Date: Sep 16, 2014
In 2013, Bon Ton Stores invested in upgrading IT, continuing to update and expand its eCommerce sites, and launching a new mobile site supporting delivery of promotions and online purchasing. A central aspect of this technology upgrade involved the replacement of an x86 server environment, supporting eCommerce with ten IBM® PowerLinux™ 7R2 servers and IBM PowerVM® running IBM WebSphere® Commerce on SUSE Linux operating systems. This case study highlights of some of the key aspects of this significant migration and its results, including how Bon-Ton IT executives support the business and what they prioritize, why they decided to make this move, what performance and capability resulted, and how it affected full data center costs and business resilience.
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stack costs, online purchasing, promotion delivery, mobile retail, application performance management, business analytics, business intelligence, customer experience management
    
IBM
Published By: IBM     Published Date: May 07, 2013
"Building game-changing mobile apps—from vision to execution The proliferation of mobile devices, from smartphones to tablets, is empowering customers all over the world. Now, they expect to engage with enterprises and brands on their terms. In order to get closer to customers and boost productivity, many companies are now investing in apps, with varying results. Read the paper to see why it pays to have an innovative, sound mobile app strategy in place—before looking to build compelling systems of engagement."
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mobile, capitalizing, smarter commerce, customers, productivity, innovative
    
IBM
Published By: Adobe     Published Date: Aug 20, 2014
This report reveals what is driving the convergence between eCommerce and WCM solutions and provides a framework for eBusiness professionals to use when considering the pros and cons of using these historically independent platforms together.
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commerce and content, digital customer experience, mobile marketing, digital presence, ecommerce and wcm
    
Adobe
Published By: Comcast Business     Published Date: Apr 14, 2016
The retail market is experiencing a revolution driven by emerging technologies— including mobile, communications and Internet commerce. Its impacts are being felt throughout the industry, affecting a change in the way retailers and their customers interact and business is conducted.
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comcast, retail experience, mobile, e-commerce, comcast business
    
Comcast Business
Published By: Comcast Business     Published Date: Jul 08, 2016
The retail market is experiencing a revolution driven by emerging technologies— including mobile, communications and Internet commerce. Its impacts are being felt throughout the industry, affecting a change in the way retailers and their customers interact and business is conducted.
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comcast, retail experience, mobile, e-commerce, comcast business
    
Comcast Business
Published By: Bronto     Published Date: Dec 03, 2015
Bronto interviewed over 1000 online shoppers about their mobile shopping habits and expectations. The resulting comprehensive report is available now.
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bronto, consumer, mobile device, online shopping, e-commerce
    
Bronto
Published By: IBM     Published Date: Apr 04, 2014
In the age of the interconnected world where the primary touchpoints are digital, the purpose of the digital experience as part of the digital strategy is clear: deliver an engaging, useful and ideally, differentiating experience to the user – and make every experience truly “exceptional”.
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ibm, digital strategy, digital marketing, customer experience, customer engagement, digital experience, marketing, mobile marketing, rich media, social networking, marketing management, ecommerce, analytics, integration, cloud
    
IBM
Published By: BlackBerry     Published Date: Jul 22, 2010
As more employees desire to use their personal smartphones for work, IT managers must leverage the opportunity, or risk their organizations missing out on an emerging business trend. It's no longer feasible for an IT department, regardless of company size, to ignore the smartphone push from the majority of the employee population. IT management must attempt to channel the chaos and determine ways to embrace the personal mobility wave while maintaining effective security and management measures, especially in relation to the corporate network. This free whitepaper discusses innovative mobile strategies, new policies, and a fresh approach to allowing smartphones access to corporate resources.
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blackberry, mobility, smartphones, rim, cell phones, mobile workforce, e-commerce, handset, touchpoint, mobile computing, mobile data systems, mobile workers, smart phones, wireless application software, wireless communications, wireless hardware, wireless infrastructure, wireless phones, wireless service providers, collaboration
    
BlackBerry
Published By: Reevoo     Published Date: Jul 09, 2012
Almost 80% of consumers now use their phones to help them shop. Download Reevoo's best practice guide to combining mobile and social to find out how to maximise your m-commerce results.
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marketing, reevoo, social content, m-commerce, marketing campaigns, mobile, social media, emerging marketing
    
Reevoo
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