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Published By: FICO     Published Date: Mar 22, 2018
Cybercrime and data breaches are daily news. Escalating cost, new regulations and increased focus on managing third-party relationships means cybercrime is a boardroom issue. This executive briefng explains why cybercrime is a relevant and pressing problem, and will show you how to evaluate and invest in layered controls to help you understand the security posture for your organisation.
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FICO
Published By: Epicor     Published Date: Mar 07, 2018
The cloud isn’t just for consumers anymore. Businesses have increasingly seen the benefits that can be gained by moving to the cloud for myriad applications, including their ERP. While many distributors have made the move and experienced the efficiencies that can be realized with cloud-based ERP, others are weighing the pros and cons of this shift in strategy. Download this white paper from Industrial Distribution, in conjunction with Epicor Software, to learn more about the many advantages cloud-based ERP provides, along with practical tips on selecting a provider.
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erp software, enterprise resource planning software, saas, distribution
    
Epicor
Published By: Tenable     Published Date: Mar 07, 2018
Includes 5 tips for bridging the DevOps InfoSec gap. Across industries, in the public and private sector alike, the benefits of DevOps are undeniable: speed to market, improved service delivery and cost savings. At the same time, DevOps can create security blind spots that impact an entire enterprise. To understand why this happens and learn how you can bridge the gap between security and development, read: Information Security in the DevOps Age: Aligning Conflicting Imperatives. Topics covered include: - Rethinking the role of security - Shifting security left by focusing on code quality and prevention - Blind spots in containers and open source components - 5 tips for bridging the DevOps infosec gap Written by CyberScoop, this paper offers practical advice for DevOps and InfoSec professionals who want to realize the benefits of accelerated software development without jeopardizing enterprise security.
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secure devops, container security, docker, infosec
    
Tenable
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
The General Data Protection Regulation – or GDPR – is a European Union (EU) law that protects the rights of individuals with respect to their data. Adopted as an EU law in April 2016, organizations that hold data about any resident of the EU must be compliant by May 2018. With attention-grabbing fines of €20 million or 4% of global annual turnover, GDPR commands attention at the highest levels. And despite the “legalese” that compliance suggests brands utilize, the brands that balance legal compliance with a human approach will turn GDPR to their advantage. This white paper provides a series of actions you can take to make the most of GDPR to both enhance your customer relationships and mitigate risk.
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data driven marketing, gdpr, compliancy, data privacy, customer data, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning
    
Selligent Marketing Cloud
Published By: Selligent Marketing Cloud     Published Date: Mar 07, 2018
20% of customers will be responsible for 80% of profit – or so says The Pareto Principle, also known as the “rule of the vital few.” So, while marketers are trying hard to increase market share, they should be equally (or even more) concerned about nurturing the customer relationships they already have. That means finding ways to strengthen bonds with your best customers and figuring out how to turn good customers into better ones. Personalization, truly helpful support, data-driven contextual marketing, re-engagement strategies, gamification… There’s an almost overwhelming number of options out there, each touted as your golden key to an enduring bond with your users. In the pages that follow, you’ll learn about five strategies to drive engagement and retention with actionable tips from Selligent clients – top brands that are at the forefront of creating and sustaining customer loyalty.
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customer engagement, marketing strategy, customer retention, omnichannel, multichannel, automation, loyalty, crm, marketing, personlisation, campaign management, customer marketing, retention marketing, marketing cloud, marketing solution, marketing platform, artificial intelligence, prediction learning, product recommendation
    
Selligent Marketing Cloud
Published By: SAS     Published Date: Mar 06, 2018
Machines learn by studying data to detect patterns or by applying known rules to: • Categorize or catalog like people or things • Predict likely outcomes or actions based on identified patterns • Identify hitherto unknown patterns and relationships • Detect anomalous or unexpected behaviors The processes machines use to learn are known as algorithms. Different algorithms learn in different ways. As new data regarding observed responses or changes to the environment are provided to the “machine” the algorithm’s performance improves. Thereby resulting in increasing “intelligence” over time.
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SAS
Published By: SundaySky     Published Date: Mar 06, 2018
Brands no longer hold all the cards in their relationships with consumers. This is the age of empowered customers. They are in control, and they will quickly disengage at the first sign of irrelevance. Regaining their attention once that has happened is difficult. That is why so many CMOs and marketers are searching for new ways to engage and transform consumer relationships. Providing value-rich video ad experiences can mean the difference between being remembered for all the right reasons, and getting lost in the cacophony of advertising chatter. These kinds of ads motivate consumers to take the next-best actions that drive customer behavior change and help brands achieve their business goals far more effectively than traditional formats.
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SundaySky
Published By: Workday     Published Date: Mar 05, 2018
Ready to reshape the future of work? Watch this video series to learn how you can use workforce technology to transform your organization. After viewing the series, you’ll know how to develop a digital HR strategy, get executive buy-in, and maintain success.
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workforce technology, digital hr strategy, success
    
Workday
Published By: Adobe     Published Date: Mar 05, 2018
We are fully entrenched in the digital age, so much so that you're probably reading this with a smartphone or mobile device within arms length. Similarly government is also making the shift towards a digital future. But with moving away from paper-based records and towards digital data, there are new opportunities for potential security risks regarding government data and content. As cyberthreats continue to grow in number and sophistication, agencies should be looking at features to secure every level of their digital infrastructure and content. Check out this new pocket guide to learn content security best practices, why it matters, government rules and regulations related to digital data and its associated security and content challenges. You’ll also learn tips and tricks to apply at your agency to make sure your content is secure.
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Adobe
Published By: NetApp     Published Date: Mar 05, 2018
Why choosing the right partner is the key enabler to harnessing the power of cloud.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp
Published By: Limelight Networks     Published Date: Mar 02, 2018
Your online audience expects fast, flawless, secure experiences on any device in any location, every time. But whether you are delivering videos, your website, music, software or games, ensuring engaging online experiences from an increasing variety of devices around the world is a huge challenge. Content delivery networks (CDNs) can significantly improve the user experience of your online audiences. But not all CDNs deliver the same level of service. Dos and Don’ts of Evaluating and Deploying a CDN provides tips on how to determine what is most important to your organization and how to choose a CDN that meets your needs. Download this guide to learn: The four major performance factors that can affect user experience Why speed alone isn't an accurate measure of performance How a content audit can identify performance bottlenecks The role content storage can play in reducing costs and latency How to decide what features are most important to your business
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content delivery network, cdn, web performance, web acceleration, digital content delivery, ddos protection, ddos, web application security, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: Workday     Published Date: Mar 02, 2018
An updated IT department for your government agency is becoming more accessible thanks to outside-the-box thinking, partnerships, and strategies. By focusing on the nine priorities in this guide, you can keep your government agency on the cutting edge of technology. View case studies, exclusive CIO interviews, and key tips.
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updated it department, government agency, priorities
    
Workday
Published By: Workday     Published Date: Mar 02, 2018
In this five-episode video series, Jason Averbook shows you the ins and outs of workforce technology and how to use it to achieve HR success. Watch the series to learn ways to develop a digital HR strategy, get executive buy-in, and maintain success.
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workforce technology, hr success, digital hr strategy, maintaining success, executive buy-in
    
Workday
Published By: FICO     Published Date: Mar 02, 2018
Improved availability of data and new technologies that use it are disrupting our lives, influencing the way we interact with other, and the way we gather and consume information to make decisions. Businesses too are living in a time of continuous technological upheaval. The application of key technologies such as Machine Learning and Artificial Intelligence and Optimization, are fundamentally changing the manner in which businesses make decisions. This paper is your first step in understanding: • how you can leverage and operationalize analytics in your everyday business processes • improve customer relationships • grow revenue in an increasingly competitive world
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fico, customers, analytic, management, applications, solutions
    
FICO
Published By: Limelight Networks     Published Date: Mar 02, 2018
Your online audience expects fast, flawless, secure experiences on any device in any location, every time. But whether you are delivering videos, your website, music, software or games, ensuring engaging online experiences from an increasing variety of devices around the world is a huge challenge. Content delivery networks (CDNs) can significantly improve the user experience of your online audiences. But not all CDNs deliver the same level of service. Dos and Don’ts of Evaluating and Deploying a CDN provides tips on how to determine what is most important to your organization and how to choose a CDN that meets your needs. Download this guide to learn: The four major performance factors that can affect user experience Why speed alone isn't an accurate measure of performance How a content audit can identify performance bottlenecks The role content storage can play in reducing costs and latency How to decide what features are most important to your business
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content delivery network, cdn, web performance, web acceleration, digital content delivery, ddos protection, ddos, web application security, mobile delivery, global content delivery, live streaming, video on demand, video delivery, ott content delivery
    
Limelight Networks
Published By: Microsoft Office 365     Published Date: Mar 01, 2018
For the first time in history, we have five generations working side-by-side. Yet people of different ages have very divergent working styles, priorities, and needs—and never more so than when it comes to using technology. How can your business accommodate these unique needs, while still enabling effective collaboration and productivity? Find out by downloading “The Ultimate Guide to Managing 5 Generations in the Workplace.” Based on research, it will give you key insights into each generation, including: Key trends Workplace needs Technology tips
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Microsoft Office 365
Published By: Genesys     Published Date: Feb 27, 2018
PureCloud was designed to simplify the way you manage customer relationships. It’s powerfully simple, fast and intuitive. But you don’t have to take our word for it. Get a better look at the benefits and tools of Genesys PureCloud in a new report by Nucleus Research. For their study, Nucleus examined past and current customer experiences, breadth of functionality and results of use. From rapid cloud deployment to rolling software updates, PureCloud enables best-in-class customer experiences today and well into the future. Read the full report to learn more about: • PureCloud tools like automated omnichannel routing, social channel management, outbound dialing, integration with other software and analytics and reporting. • Benefits of the platform such as lower costs, increased flexibility, improved time to value, and better workforce optimization. • Current customer success stories and the future of PureCloud.
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nucleus research, genesys purecloud, genesys, omnichannel, customer experience
    
Genesys
Published By: Genesys     Published Date: Feb 26, 2018
PureCloud was designed to simplify the way you manage customer relationships. It’s powerfully simple, fast and intuitive. But you don’t have to take our word for it. Get a better look at the benefits and tools of Genesys PureCloud in a new report by Nucleus Research. For their study, Nucleus examined past and current customer experiences, breadth of functionality and results of use.
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nucleus research, genesys purecloud, genesys, omnichannel, customer experience
    
Genesys
Published By: INT_AstuteIT_ABM_DoubleTouch_BENELUX     Published Date: Feb 23, 2018
The findings of this report provide a fascinating insight into the repercussions of the changing relationship between consumers and banks. Whereas the majority of people were once unwaveringly loyal to their banking provider of choice, they now take advantage of the latest technologies to proactively seek the best deals available and switch providers without thinking twice.
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creative, relationship, customer, banks, research, consumer
    
INT_AstuteIT_ABM_DoubleTouch_BENELUX
Published By: INT_AstuteIT_ABM_DoubleTouch_BENELUX     Published Date: Feb 23, 2018
Wholly relevant and personalized customer service is no longer an optional preference, so much as an inevitable reality. Through the right data management technology, marketers can pave the way for their customers to reach the right ticket for their chosen journey, through the channels they prefer, in a way which means something to them in that particular moment. Airlines don’t have to make use of beacon technology and IoT to begin uplifting their outreach, but should choose a solution which is ready as soon as they are, to plug into, embrace and deliver actions with a shifting landscape of consumer touchpoints.
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customer, marketers, technology, management
    
INT_AstuteIT_ABM_DoubleTouch_BENELUX
Published By: AdRoll     Published Date: Feb 21, 2018
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: Magento     Published Date: Feb 15, 2018
This is a great opportunity to discuss the critical aspects of what makes B2B eCommerce successful. Join Magento Commerce, Magento Solution Partner, Monsoon Consulting, and leading UK supplier and industry leader in B2B online sales, Brymec, for The Anatomy of B2B Success webinar. In this webinar, Peter Sheldon shares how digital transformation is driving B2B online sales growth and provide tips on current eCommerce executive thinking. Guy Hewison and Russell Schlaudraff from Brymec share how they are delivering the ‘future of online ordering.’ If you are serious about growing your B2B eCommerce, discover: What's driving the move to online ordering and self service in B2B The importance of understanding who your customers’ buyer really is The common challenges and pitfalls B2B companies face with implementations Advice from Brymec for sourcing a B2B eCommerce platform Tactics for growing online sales and providing a better customer experience
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Magento
Published By: Magento     Published Date: Feb 15, 2018
Discover 3 tips for transforming your digital experience. Customer expectations are changing the face of B2B commerce. How are you meeting your customers' demands? Discover three tips for transforming your B2B commerce experience. Highlights from this whitepaper, include: An omnichannel strategy for B2B commerce Modifying sales models to meet demands Integrating content for growth Download this whitepaper to learn more!
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Magento
Published By: Magento     Published Date: Feb 15, 2018
Discover 3 tips for transforming your digital experience. Customer expectations are changing the face of B2B commerce. How are you meeting your customers' demands? Discover three tips for transforming your B2B commerce experience. Highlights from this whitepaper, include: An omnichannel strategy for B2B commerce Modifying sales models to meet demands Integrating content for growth Download this whitepaper to learn more!
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Magento
Published By: Emarsys     Published Date: Feb 14, 2018
Not all marketing platforms offer the same services or features, which is why it’s so important that your RFP helps you compare them accurately. These tips should prepare you to collect the information needed to compare prospective vendors on your terms, not theirs. Additionally, our marketing RFP template was designed to help make the whole process easier. Customize it to meet your specific needs, and be sure you get all the information you need from every prospective vendor to make this important decision. Remember, you wouldn’t partner with just anyone to climb Mount Everest. Selecting the right partner for your marketing platform is an important, strategic, long-term decision, with large-scale consequences. Choose wisely.
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marketing, platform, rfp, vendors, services, optimization
    
Emarsys
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