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Published By: Location3     Published Date: Oct 07, 2019
As a result of our ability to more efficiently target prospective Edible Arrangements customers using programmatic, Connected TV media buys, we were able to drive significant increases in total sales and total revenue while spending nearly 76% less in advertising dollars than Traditional TV. In addition, customers engaged via our Connected TV advertising purchased both higher quantities of Edible Arrangements’ items and higher priced items as a result. In conclusion, our test proved our hypothesis that Connected TV can drive significantly better ROI than traditional television advertising.
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Location3
Published By: Oracle     Published Date: Sep 30, 2019
In the past, B2B transactions occurred in face-to-face meetings as a sales professional worked a product demo, business luncheon, or boardroom presentation to influence a customer – and close the deal. Today, however, B2B stakeholders perform much of their product and service research online. In fact, 93 percent of B2B buying starts with online searching, according to a Pinpoint Market Research study. This research occurs long before a customer engages with sales. As your prospects research and evaluate your offerings, they leave behind valuable clues to their intent. Understanding these clues – cracking the code – can help you tailor your messages to them, thereby providing them a more tailored, relevant experience. As a result, business-savvy marketing and sales departments have embraced marketing automation platforms, so their respective teams can work together on one common platform, reach B2B customers online, and drive revenue. Marketing automation platforms automate repetitive
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Oracle
Published By: Oracle     Published Date: Sep 30, 2019
Sticking to email blasts and spreadsheets will leave you lagging behind the competition. Forge a clear path for your marketing strategy with marketing automation. Equip yourself with the language they will understand at C-level and prove to them that modern marketing will drive your organization into the future: Get more done, faster and with fewer resources. • Reach the right prospects more effectively. • Radically increase conversion rates, revenue, and alignment between marketing and sales. The trick is to convince those in your leadership of the value of marketing automation. To succeed, it is imperative to influence your CEO, CFO and CIO by crafting a persuasive argument that’s relevant to each of their objectives and concerns. Join the thousands of sales and marketing professionals who have already secured executive buy-in and are benefiting from the power of marketing automation. This guide offers a look into the mind of an exec: what keeps them up at night, how do they vie
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Oracle
Published By: Workday     Published Date: Sep 30, 2019
Transform HR from a cost center into a profit center.   By strengthening the partnership between the CFO and HR leaders, you can:   Reduce costs Meet business goals Drive revenue   Read this eBook from CFO.com to learn five steps your organization can take to help your finance and HR teams work better together.
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workday inc (wday), career development, employee engagement, human capital management, human resource management
    
Workday
Published By: Hitachi EMEA     Published Date: Sep 25, 2019
With the right approach, new and growing data sources can help you drive innovation, transform customer experience and create new revenue streams. But all that data can also slow you down.
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Hitachi EMEA
Published By: Intel     Published Date: Sep 20, 2019
AI is fundamentally reshaping business as we know it. It drives innovation, efficiency, productivity, new operational models, and entirely new revenue opportunities. It is no wonder, then, that enterprises of all sizes are keen to adopt this transformative technology. When embarking on the AI journey, however, it is critical to understand that data is the heart of any effective AI algorithm. So, for any enterprise looking to harness the promise of AI, the first question to ask is quite simply, “is my data ready?” This technology brief simplifies the path to AI by offering actionable steps to data readiness.
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Intel
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 17, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success. • Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Ricoh     Published Date: Sep 16, 2019
Discover how other Canadian IT leaders are changing the way their organizations connect, communicate, and collaborate while reducing their risks and boosting their chances of success.• Stay ahead of your competitors • Reduce operating costs and drive revenue • Get your team on board with digital transformation • Reduce the need for shadow IT GET THE GUIDE NOW
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Ricoh
Published By: Akamai Technologies     Published Date: Sep 10, 2019
Small and midsize businesses (SMBs) need – and want – cybersecurity. However, with limited resources, they often have to look for outsourced solutions. ISPs are well positioned to address SMBs’ security needs with their ongoing IT relationships, established contacts, and billing connections. Security offerings can help providers improve subscriber engagement, drive incremental revenues, and increase service provider affinity. This white paper will explore the following: • SMB exposure on the internet, and unique challenges they face dealing with security threats • How ISPs can help SMBs address their security exposure • The market opportunity for SMB security, and how providers can build a business case
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Akamai Technologies
Published By: The Economist Group     Published Date: Aug 28, 2019
In a digital world, customers expect banks to connect all the dots and deliver omnichannel experiences that are seamless, personalized, and yes, delightful. Whether your customers visit branch locations or engage on mobile apps, it’s essential that at the enterprise level, you're able to understand and anticipate their needs. Understanding your data is key to this kind of responsiveness. When you’re able to harness data and segment customers in new and exciting ways, target the right markets, and offer relevant products at the right time you can drive new opportunities, generate new revenue streams, and increase the value of every customer. To find out more download this whitepaper today.
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The Economist Group
Published By: Kustomer     Published Date: Aug 27, 2019
The modern-day customer expects their needs to be met immediately, no matter the channel. Drive meaningful customer relationships, increase revenue streams and improve operational performance, with omnichannel support.
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customer service, customer support, customer experience, customer service software, “conversational commerce, omnichannel support, omnichannel customer service, omnichannel customer support, omnichannel customer experience
    
Kustomer
Published By: Nutanix     Published Date: Aug 22, 2019
Today, companies of all sizes face growing threats from shifting consumer habits, global competitors, and well-funded startups. Digital transformation, cloud computing, and the dynamic nature of global business have changed business expectations, making IT an essential driver of revenue and an ever more critical part of your business. Your IT team is looking for ways to accelerate the adoption of digital technologies to increase customer engagement, streamline business processes, and gain a sustainable competitive advantage.
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Nutanix
Published By: The Economist Group     Published Date: Aug 22, 2019
In a digital world, customers expect banks to connect all the dots and deliver omnichannel experiences that are seamless, personalized, and yes, delightful. Whether your customers visit branch locations or engage on mobile apps, it’s essential that at the enterprise level, you're able to understand and anticipate their needs. Understanding your data is key to this kind of responsiveness. When you’re able to harness data and segment customers in new and exciting ways, target the right markets, and offer relevant products at the right time you can drive new opportunities, generate new revenue streams, and increase the value of every customer. To find out more download this whitepaper today.
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The Economist Group
Published By: FinancialForce     Published Date: Aug 20, 2019
Manage your People, Customers & Projects on Salesforce Cloud Professional Services Automation (PSA) gives you the visibility and power to drive revenue growth, improve margins and deliver on your promises. Harness the power and ease of Salesforce, the #1 cloud platform Experience enterprise class scalability A window to connect your resources and projects Schedule the right people onto the right projects at the right time Connect Sales and Services for better resource management and customer satisfaction
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FinancialForce
Published By: Cisco Umbrella EMEA     Published Date: Aug 08, 2019
As Italy’s businesses grew increasingly vulnerable to the threat of ransomware, data breaches, and other malicious malware attacks, service provider Telecom Italia sought an innovative solution to effectively and efficiently protect the network and data of its business users. In this case study, you’ll read about how Italy’s largest service provider partnered with Cisco Umbrella to increase value for customers and accelerate their revenues with cloud security.
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Cisco Umbrella EMEA
Published By: Adobe     Published Date: Jun 26, 2019
Customers expect to have the same experience with a store no matter where they are shopping – in a brick and mortar location, on the store’s website via laptop or on the store’s app via mobile device. Combining online and offline data helps retailers stay informed about their customers so they can drive customer loyalty and increase revenue.
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Adobe
Published By: Red Hat     Published Date: Jun 26, 2019
Everything changes. We are in a period of significant shifts in companies—even entire industries—demonstrated in rankings, like the Fortune Global 500. For the last century, these periods of volatility have been driven by a combination of technological change and capital expansion.1 There is obvious competition between direct, traditional market segments, but digital disruption also opens up the ability to compete and gain revenue in new areas. For example, a movie streaming service like Netflix also launches a community around the software it created to run its services, or an online retailer like Amazon also innovates with public cloud management. Innovation requires more than a slick customer user interface (UI). There has to be a foundation of technology, processes, and culture that allow an organization to be flexible, to build on its existing knowledge, and to incorporate new ideas. At a strategic level, today’s software is expected to deliver on a multitude of new and different
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Red Hat
Published By: Beqom     Published Date: Jun 14, 2019
New Techniques That Will Drive Revenue in 2019 If you’re ready to move beyond simple calculations and realize the vast potential of data driven selling, you’re ready to explore the next generation of SPM platforms. Download the report to learn how the modern technologies like Artificial Intelligence and Machine Learning, can give your sales reps a roadmap to better performance and give sales management insights that will enable them to achieve more profitable sales.
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Beqom
Published By: KPMG     Published Date: Jun 06, 2019
Companies that use digital technologies to drive agility and responsiveness, and enhance the customer experience achieve higher revenue growth than their competitors. Find out how. Read this briefing to discover: • how digital leaders are different from the average organisation • key characteristics of digital leaders • how the CIO can become the agent for digital change.
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KPMG
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