trust mark

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Published By: IBM     Published Date: Nov 07, 2011
Truly understanding your customer means not just listening to what they tell you explicitly, but also interpreting their interactions and recognizing when something significant happens - or doesn't happen. SunTrust Bank has found that customers' transactional data can be a goldmine of information for use in targeted marketing efforts. Often marketers overlook this data because it's too voluminous to put into a customer database. Leveraging an event detection technology makes this data immediately actionable for you to start communicating with customers.
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IBM
Published By: Emarsys     Published Date: Feb 14, 2018
Expectations for dramatically improved customer experiences (CX) are driving retail investments in omnichannel technologies that provide competitive differentiation beyond core products and services. As retailers pursue more advanced capabilities, artificial intelligence (AI) technologies provide innovative opportunities for retail marketers. It is, therefore, mission-critical for retail decision-makers to understand how ready their organizations are to embrace AI technologies with the potential to propel them forward as industry leaders.
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marketing, retail, ecommerce, customer experiences
    
Emarsys
Published By: VeriSign Incorp.     Published Date: Jul 13, 2009
Online visitors need reassurance that they are on a safe on the sites they visit.  One way to give them this reassurance is to display trust marks on your site. Learn more today!
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verisign, trust, seal, trust mark, ssl, security, encryption, security management
    
VeriSign Incorp.
Published By: VeriSign Incorp.     Published Date: Jul 13, 2009
Online visitors are becoming ever so wary about transacting online.  One way to reassure them about transacting on your site is to make sure you have the latest in SSL on your site.  Read this guide to learn about the latest in SSL. Learn more today!
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verisign, trust, seal, trust mark, ssl, extended validation (ev) ssl
    
VeriSign Incorp.
Published By: VeriSign Incorp.     Published Date: Jul 13, 2009
Financial institutions understand the importance of keeping their site visitors safe while on their site, but they aren’t the only ones.  Read this guide to learn how to secure your site with SSL. Learn more today!
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verisign, trust, seal, trust mark, ssl, extended validation (ev) ssl, banking, financial, security, authentication, encryption, internet security, security management
    
VeriSign Incorp.
Published By: VeriSign Incorp.     Published Date: Oct 01, 2009
In order to ensure that your visitors can see that your Web site has passed Extended Validation (EV) authentication, VeriSign created VeriSign® EV UpgraderT-the first-ever solution to enable all visiting Windows® Internet Explorer® 7 (IE7) browsers to detect EV SSL Certificates and display them appropriately.
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ssl, ssl technology, verisign, trust, seal, ev ssl, ssl certificate, trust mark, encryption, online safety, online security, security solutions, verisign, security management, windows
    
VeriSign Incorp.
Published By: Ping Identity     Published Date: May 05, 2009
Web Services are emerging as the preeminent method for program-to-program communication across corporate networks as well as the Internet. Securing web Services has been a challenge until recently, as typical Web authentication and authorization techniques employed browser-to-server architectures (not program-to-program). This resulted in user identity ending at the Web Application Server, forcing the Web Services Provider to trust blindly that the Web Services Requester had established identity and trust with the end user.
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pingidentity, sso, standards-based, web 2.0, identity enabled, browser-to-server, soap, saml, security assertion markup language, pki, public key infrastructure, soa, oasis, ws-trust, sso, single sign-on, service oriented architecture, rest, user identity mapping, ldap
    
Ping Identity
Published By: Ping Identity     Published Date: May 05, 2009
With the success of single sign-on (SSO) inside the enterprise, users are calling for interoperability outside of the enterprise’s security domain to outsourced services, including business process outsourcing (BPO) and software as a service (SaaS) providers, and trading partners, as well as within the enterprise to affiliates and subsidiaries. Learn more today!
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pingidentity, sso, standards-based, web 2.0, identity enabled, browser-to-server, soap, saml, security assertion markup language, pki, public key infrastructure, soa, oasis, ws-trust, sso, single sign-on, service oriented architecture, rest, user identity mapping, ldap
    
Ping Identity
Published By: VeriSign Authentication Services, now a part of Symantec Corp.     Published Date: Oct 15, 2011
"The Shortcut Guide to Business Security Measures Using SSL" examines current information security threats to business and describes techniques for developing a security management strategy that leverages established best practices.
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extended validation, measures, green bar, online security, optimize, sgc, server gated cryptography, verisign, trust marks, security, ssl technology, malware, it infrastructure, operating systems, hacking, phishing, dos, cybercrime, bot herders, cloud computing
    
VeriSign Authentication Services, now a part of Symantec Corp.
Published By: MarkMonitor®     Published Date: May 17, 2013
Your social media presence helps you engage consumers and stay in tune with the market. But it also paves the way for brand impersonators, counterfeiters and scammers to exploit your brand. Download this informative white paper to understand the benefits of incorporating a brand protection component into your social media program. Learn practical, proven steps you can take to complete your social media strategy–and preserve brand health and customer trust.
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brand health, social, social media, brand protection, social media presence, consumer trust, customer engagement, social media marketing, brand impersonators
    
MarkMonitor®
Published By: Neustar Registry     Published Date: Oct 03, 2011
A brand Top-Level Domain is the next Internet shift. Learn the four benefits of TLDs that every marketer needs to know: campaign management, brand trust, SEO and ROI, and build & protect my brand.
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domain, domains, domain names, new tlds, ntlds, brand marketing, campaign management, cmo, "chain of trust, " domain names, search results, natural search, search engine, web traffic, company reputation, marketing, brand affinity, counterfeit protection, neustar, registry
    
Neustar Registry
Published By: ExactTarget     Published Date: May 03, 2013
Small business success starts with a solid email foundation. If you're a small business with limited resources, you need an email partner you can trust! See how ExactTarget can help your small business make a huge impact, starting with the same email marketing software that brands like Microsoft and Expedia use.
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exacttarget, email marketing, digital marketing, email targeting, email marketing campaigns
    
ExactTarget
Published By: Marketo     Published Date: Jun 06, 2016
Download this complimentary marketing automation buyer’s guide from TrustRadius, the most trusted research platform for business technology. This guide, which places Marketo in the Top Rated category, is based upon a distillation of 1,650 in-depth reviews of 20 leading marketing automation (MA) software products on TrustRadius. In it, you’ll get tips for succeeding with marketing automation and detailed profiles of each marketing automation platform from its end users.
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marketo, marketing automation software, marketing
    
Marketo
Published By: IBM     Published Date: Jun 13, 2016
A recent Human Capital Institute report found that 69% of respondents are having difficulty filling critical positions and only 20% agree that they have a strong talent pipeline for critical roles. Competition is fierce and the power has clearly shifted from employers to the candidate. Today’s job candidates expect to be treated like consumers, and the most successful marketing teams know that consumers are increasingly suspicious of brands. These marketing teams implement strategies to foster trust and loyalty among their target audience. Just like marketers, recruiters must have the ability to not only attract but engage candidates as well, and they are tasked with fostering that same trust and loyalty among the candidates they hire as well as the ones they don’t. It’s not enough to just leverage the latest tools and implement trend-setting processes in the recruiting department. Recruiters must also live the employer brand every day. Living the brand encompasses demonstrating the EV
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ibm, ibm smarter workforce, work trends, employee acquisition, recruiting, recruiters, human resources
    
IBM
Published By: IHS GlobalSpec     Published Date: Jul 09, 2014
Industrial customers use content to research and make purchasing decisions. Are you giving them the info they need? Developed by IHS GlobalSpec, this white paper explains the growing importance of using content to attract, acquire and engage engineers and technical professionals. Content marketing positions your company as an expert, builds trust and introduces new products and services to a wider audience via webinars, technical articles, social media and more. Find out which content appeals most to technical professionals. Learn how to provide information that fulfills their needs at specific points in the buying cycle. And see examples of how and where industrial suppliers effectively use content marketing to deliver information that can help turn shoppers into buyers. Content Marketing for Industrial Marketers also explores the challenges of producing enough of the right content, repurposing it across multiple channels and budgeting for it. Plus, it provides the steps to start dev
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ihs globalspec, influence buying decisions, content marketing, purchasing decision makers, content marketing strategy, building brand awareness, content marketing vehicles, engagement opportunities, user-generated content, improve engagement, engaging content, social media engagement, re-using content, b2b content marketing, content assets, content marketing budgets, curating information, content marketing measurement, industrial marketers
    
IHS GlobalSpec
Published By: Campaigner     Published Date: May 01, 2015
You worked hard creating great products, at least as hard growing a viable business to support them- and perhaps even harder building the interest and trust of all the subscribers who now welcome your marketing emails. With this white paper learn about the importance of A/B testing, which features to look for, how to get started, and how to increase your success rates.
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content marketing, email marketing, smart content, data analytics, crm, customer engagement, email campaigns, a b testing, success rates
    
Campaigner
Published By: Group M_IBM Q2'19     Published Date: Jun 10, 2019
In the era of individual-centered economy, customers are demanding faster, more personalized services. To deliver these services, successful organizations realize the benefits of accurate and trusted master data. And in today's always on society, companies can no longer afford to allow downtime for maintenance and scheduled upgrades for these services and the supporting applications. With low latency capabilities in IBM InfoSphere Master Data Management designed to easily connect to applications in a zero-downtime environment, the highest demands for user interactions can now be realized. As a result, businesses can therefore take the next step in their digital transformation initiatives to truly drive personalized differentiated customer experiences to separate themselves in today's crowded marketplace. View this webinar to discover how IBM MDM puts these capabilities within easy reach. The webinar will: Reveal how these capabilities are being delivered on-premise and on t
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Group M_IBM Q2'19
Published By: TRUSTe     Published Date: Jul 16, 2010
This white paper compares the various trust marks and seals available today, the benefits they provide, and which are complementary and which overlap. It will also discuss ways TRUSTe can offer a comprehensive approach to trust.
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truste, endorsements, marks, seals, trust marks, branding, ecommerce
    
TRUSTe
Published By: TRUSTe     Published Date: Jul 09, 2010
Before diving in to the lucrative world of social media marketing, it is important to first examine the pros and cons of advertising and marketing on the various UGC sites. To help you succeed with your social media marketing initiatives, this TRUSTe white paper will provide with valuable tips that will help you avoid many of the common pitfalls of social media marketing.
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truste, ugc, user generated content, twitter, social media, trust, social media marketing, online advertising
    
TRUSTe
Published By: TRUSTe     Published Date: Jun 07, 2010
This white paper will explore how marketing leaders and business decision makers like yourself can align trust, credibility and privacy processes in your organization-and your company's broader ecosystem-into a Business Integrity Strategy.
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truste, endorsements, marks, seals, trust marks, branding, ecommerce
    
TRUSTe
Published By: TRUSTe     Published Date: Dec 08, 2010
Before diving in to the lucrative world of social media marketing, it is important to first examine the pros and cons of advertising and marketing on the various UGC sites.
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truste, ugc, user generated content, twitter, social media, trust, social media marketing, online advertising
    
TRUSTe
Published By: TRUSTe     Published Date: Dec 08, 2010
Businesses are constantly looking for ways to increase website traffic through marketing and drive more sales through their webstore.
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truste, drive website traffic, sales and marketing, tactical strategy
    
TRUSTe
Published By: TRUSTe     Published Date: Dec 08, 2010
In this webinar, nationally-recognized landing page optimization expert Tim Ash and Andreas Ryuta Stenzel, Senior Manager of Online Marketing at TRUSTe, lay out the top 4 secrets to building instant trust online.
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truste, trust and security, landing page optimization, online marketing, website design, conversion rates
    
TRUSTe
Published By: IBM     Published Date: Jul 15, 2015
This paper evaluates the market’s readiness for Zero Trust concepts and technologies, based on Forrester’s own market data and a custom study of the same audience.
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intrusion prevention system, encrypted tunnels, it security, security management, network analysis, visibility capabilities, compliance, disaster recovery, intrusion prevention, security policies, database development, quality assurance, desktop management, vulnerability management
    
IBM
Published By: VeriSign Incorp.     Published Date: Apr 15, 2009
Learn how financial institutions are benefiting from Extended Validation (EV) SSL Certificates.
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banks, financial, extended validation, sgc, online security, charles schwab, verisign, trust marks, secured, security, ssl solutions, green bar, international computing
    
VeriSign Incorp.
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