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Published By: GFT USA, Inc.     Published Date: Jun 26, 2019
Stream is GFT’s architectural framework on GCP that enables real time processing and analysis of structured and unstructured data using AI and Machine Learning (ML) to extract intelligence from data.
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GFT USA, Inc.
Published By: iKnowtion     Published Date: Sep 14, 2010
The terms "customer segmentation" and "customer predictive modeling" are often used interchangeably, however, they're very different and support different business objectives. This paper explains why both are required to effectively compete in today's customer-centric marketing landscape.
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crm strategies, customer intelligence, marketing analytics, customer development, marketing effectiveness, iknowtion, segmentation, modeling
    
iKnowtion
Published By: Pure Storage     Published Date: Jul 18, 2017
This IDC study represents a vendor assessment model called the IDC MarketScape. It's a quantitative and qualitative assessment of the characteristics that assess vendors' current and future success in the AFA market segment and provide a measure of the vendors' ascendancy to become a Leader or maintain a leadership position. IDC MarketScape assessments are particularly helpful in emerging markets that are often fragmented, have several players, and lack clear leaders.
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flash performance, latencies, stripped data, storage techniques, technology efficiency, vendors, api support, odx
    
Pure Storage
Published By: Pure Storage     Published Date: Jul 26, 2017
This IDC study represents a vendor assessment model called the IDC MarketScape. It's a quantitative and qualitative assessment of the characteristics that assess vendors' current and future success in the AFA market segment and provide a measure of the vendors' ascendancy to become a Leader or maintain a leadership position. IDC MarketScape assessments are particularly helpful in emerging markets that are often fragmented, have several players, and lack clear leaders.
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flash performance, latencies, stripped data, storage techniques, technology efficiency, vendors, api support, odx
    
Pure Storage
Published By: Pure Storage     Published Date: Mar 15, 2018
The all-flash array (AFA) market has undergone significant maturation over the past two years. A high percentage of customers have already committed to an "all flash for primary storage" strategy, and every customer interviewed for this study was among those. In 2017, AFAs will drive over 80% of all primary storage revenue. All of the established storage vendors have entered this space, and there are several start-ups with over $100 million in revenue. With this level of market maturation, multiple segments have developed within the primary flash array space. There are systems targeted for dedicated application deployment, there are systems specifically for web-scale applications, and there are systems intended for dense mixed workload consolidation. These latter systems are driving most of the AFA revenue, and they aspire to become the primary storage platforms of record for enterprises of all sizes. This study evaluates the suitability of 10 vendors' AFA platforms for dense mixed ent
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Pure Storage
Published By: Oracle     Published Date: Sep 26, 2019
It’s no secret that data-driven marketing (DDM) is top of mind for brand and agency executives. But what is surprising—shocking, in fact—is how vital first- and third-party information is for creative and execution strategies today. Case in point: 70% of senior marketing executives from brands, agencies and related industry segments say data-driven marketing is a core element of a majority of their campaigns, according to a new Oracle-Forbes Insights survey. This full immersion in data and analytics—more than what many industry insiders may have realized—shows how quickly brands and agencies have recognized the potential benefits and rushed to replace outdated “gutfeel” decision making with quantifiable research. This was another recurring theme in the Oracle-Forbes Insights study, which found that marketing executives rely on advanced analytics to increase sales, attract new customers and expand brand awareness. In addition, 71% of respondents feel they effectively use it to identify
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Oracle
Published By: SAS     Published Date: Apr 10, 2019
El cómputo en la nube es una tendencia importante que ofrece ventajas en flexibilidad, escalabilidad y agilidad. Aun así, ha habido un gran despliegue publicitario. La realidad es que, hasta hace poco, la nube ha tardado en despegar para desplegar soluciones de inteligencia empresarial y analítica. Las organizaciones están preocupadas por la seguridad, el rendimiento, la funcionalidad y otros problemas críticos. TDWI Research está experimentando un cambio significativo a medida que las organizaciones muestran voluntad de experimentar con la nube. Este informe expone las experiencias de las organizaciones con la inteligencia de negocios, la analítica y la nube, así como lo que debe tomarse en cuenta respecto a este tipo de plataformas.
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SAS
Published By: Wisegate     Published Date: Nov 02, 2011
IT and security execs share practical advice on what it takes to lead a successful IT implementation and lessons learned from from the trenches.
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governance, risk and compliance (grc), identity and access management (iam), it project management, it best practices, monitoring, network security, remote access
    
Wisegate
Published By: SmartFocus     Published Date: Oct 13, 2015
Si votre marketing n’est pas en temps réel, c’est qu’il est dépassé. Le marketing de l’instant est devenu essentiel. Le Real-Time Interaction Management (RTIM) vous permet d’adapter en temps réel le contenu de vos messages marketing en fonction du moment de leurs ouvertures. Il s’agit de la toute dernière innovation en marketing digital. De nombreux rapports révèlent les principaux acteurs appelés « Strong Performers » du marché du RTIM.
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digital marketing, données en temps réel, marketing de l’instant, marketing en temps réel, interactions en temps réel, données, data marketing, personnalisation
    
SmartFocus
Published By: ArborNetworks     Published Date: Feb 12, 2016
Security Analytics is one of the two fastest growing product categories in security.
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arbor networks, insegment, security analytics, data protection, cyber defense, cyber security, security, data management
    
ArborNetworks
Published By: ArborNetworks     Published Date: Feb 12, 2016
Today’s DDoS attacks are an easy way to interrupt businesses.
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ddos protection, arbor networks, insegment, best practices, policies, data, application security, ddos
    
ArborNetworks
Published By: IBM     Published Date: Mar 29, 2017
To learn more about how SaaS is helping companies gain competitive advantage as opposed to simply reducing costs, we segmented survey respondents into three groups: • Pacesetters, who have the highest level of SaaS adoption and are gaining competitive advantage through their broad efforts • Challengers, who have adopted SaaS more narrowly but are gaining competitive advantage through the SaaS deployments they do have • Chasers, who have been slower to adopt SaaS and gain competitive advantage through its use Download now to learn more!
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ibm, software, competitive advantage, cloud, saas, pacesetters, chasers
    
IBM
Published By: IBM     Published Date: Mar 30, 2017
To learn more about how SaaS is helping companies gain competitive advantage as opposed to simply reducing costs, we segmented survey respondents into three groups: • Pacesetters, who have the highest level of SaaS adoption and are gaining competitive advantage through their broad efforts • Challengers, who have adopted SaaS more narrowly but are gaining competitive advantage through the SaaS deployments they do have • Chasers, who have been slower to adopt SaaS and gain competitive advantage through its use Download now to learn more!
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ibm, software, competitive advantage, cloud, saas, pacesetters, chasers
    
IBM
Published By: IBM     Published Date: Apr 21, 2017
"When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer. The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement. Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing. Speakers include Liz Miller, Senior Vice President of Marketing for the CMO Council; Jody Sarno, Dedicated Client Partner, Communications Industry for IBM; Chris Crayner, Ch
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ibm, senior marketing decision makers, audience targeting, digital experiences, branding
    
IBM
Published By: Datastax     Published Date: Nov 07, 2017
Regular customer experience solutions just segment and stereotype their customers and perform in a sort of action-reaction, request-response manner, rather than being instantly responsive. Being responsive means adjusting to each additional interaction and observed behavior, and making every action, every click, every scroll, every email, every second spent on your app part of a larger conversation. You need to have the systems in place that can effectively engage a customer in that conversation and not just analyze it with historical data or after the fact.
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Datastax
Published By: Monetate     Published Date: Jun 15, 2018
Personalisation for retail customers has advanced well beyond segmentation to include real one-to-one connections made in real-time. not only are consumers expecting hyper-personalized experiences across all touches, but companies who are able to implement them are seeing unprecedented growth and a new level of customer loyalty. This essential guide walks you through personalisation from the nuts and bolts of what it can do, through 5 levels of implementation that businesses can use to benchmark their path to increased revenue. In the guide you’ll learn: • The latest advancements in personalisation technology and what companies can expect to gain with implementation. • Four myths about personalisation that may be holding your company back. • Tips for getting started and 5 benchmarking levels to help you create a personalisation roadmap for your company. • Eight questions to ask when shopping for a personalisation partner that will help you ensure you are getting the right tools a
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Monetate
Published By: TIBCO Software     Published Date: Jul 22, 2019
FINANCIAL SERVICES’ HISTORY OF DISRUPTION Financial Services is an industry driven by disruption. Transformative business models such as low-cost brokerages, innovative investment products like ETFs, and the huge regulatory mandates like Gramm-Leach-Bliley are but a few examples. Here are some others: • New fintech firms such as a recent nine billion dollar investment in Ant Financial Services Group and myriad other venture capital-led fintech startups targeting well established segments across the financial services industry • Robo-advisor services powered by artificial intelligence and machine learning intermediating financial advisors and portfolio managers alike • Ever changing regulatory and risk management mandates, such as GDPR, Basel III, and Open Banking, transforming customer engagement and capital allocation Read this whitepaper to learn how you can overcome these and other disruptions.
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TIBCO Software
Published By: Kestra Financial     Published Date: May 30, 2019
ndependent advisors make up one of the fastest growing segments in the financial services industry. If you’re curious about breaking free, you may want to consider these advantages that independent advisors can offer their clients
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Kestra Financial
Published By: Oracle OMC     Published Date: Aug 30, 2018
Why cast a wide net when you can spearfish instead? Target the right people based on the right attributes with the right technology – and leave wasted impressions in the dust. Learn how to segment smarter here.
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Oracle OMC
Published By: Sparton Corporation     Published Date: Jan 08, 2019
With the cost of manufacturing in China escalating, companies are increasingly looking to Southeast Asia for an alternative to meet their outsource manufacturing needs. Emerging as the leading alternative to China, Vietnam is now a destination choice for outsource manufacturing due to the unique financial advantages it can provide companies, including those in high-tech segments such as medical and commercial aerospace. In addition to lowering total costs, Vietnam offers companies a larger labor force, strong IP protection, and reliable quality in the manufacturing process, among other benefits. Moving their contract manufacturing to Vietnam can provide companies an excellent foundation for long-term profits and sustained growth.
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china, vietnam, southeast asia, manufacturing, cost, outsource, high-tech, commercial aerospace
    
Sparton Corporation
Published By: Bronto     Published Date: May 31, 2018
More than 80% of customers abandon their carts resulting in a whopping $18 billion in lost revenue every year. Retailers that lack a strong, comprehensive cart recovery program are just leaving that revenue behind. This paper will examine what you need to look for in a cart recovery program. What you’ll learn: How flexibility in choosing the number and time to send emails can increase engagement. What to look for in the segmentation and personalization of cart recovery emails. How A/B testing can take your cart recovery program to the next level.
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sales, customer, consumer, revenue, recovery
    
Bronto
Published By: nimsoft     Published Date: Apr 10, 2012
The ITMaaS segment is a part of the broader SaaS world. However, the adoption drivers and emerging market characteristics of the segment mimic those of IaaS and PaaS to a greater degree than the enterprise SaaS market.
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nimsoft, technology, it management, service, application, analytics, technology management, application integration
    
nimsoft
Published By: McAfee     Published Date: May 19, 2014
A medida que la tecnología de firewall de próxima generación (NGFW - next-generation firewall) se convierte en más convencional, es el momento de revisar las capacidades y funciones avanzadas que separan a los líderes de los rezagados. En su forma más básica, el consenso de una definición de NGFW incluiría estas capacidades: funciones estándares de firewall como la inspección de estado y la traducción de direcciones de red, prevención de intrusiones integrada, control de aplicaciones y un cierto nivel de inteligencia e integración con bases de datos de vulnerabilidad y reputación.
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firewall de próxima generación, sistemas de prevención de intrusos, firewall, seguridad contextual, detección de evasión avanzada, técnicas de evasión avanzadas, seguridad, gestión de ti
    
McAfee
Published By: McAfee     Published Date: May 19, 2014
Este libro proporciona una visión general de la seguridad de la red y explica cómo los ciberdelincuentes pueden utilizar métodos ocultos o actualmente no detectables para acceder a los sistemas de red protegidos. Las técnicas de evasión avanzadas (AETs, Advanced Evasion Techniques) eluden las soluciones comunes actuales de seguridad de red. Pueden transportar cualquier ataque o exploración a través de dispositivos de seguridad de red y firewalls, firewall de próxima generación, detección de intrusos y sistemas de prevención e incluso enrutadores que realizan la inspección profunda de paquetes. En este libro encontrará todo sobre AETs y obtendrá consejos útiles y recomendaciones para ayudarlo a proteger su organización. Si trabaja en el gobierno, el área militar, banca, industria, comercio electrónico o con otras infraestructuras críticas, lea este libro para descubrir lo que se enfrenta y cómo protegerse mejor contra las evasiones avanzadas.
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firewall de próxima generación, sistemas de prevención de intrusiones, firewall, seguridad contextual, detección de evasión avanzada, técnicas de evasión avanzadas, seguridad, gestión de ti
    
McAfee
Published By: McAfee     Published Date: May 19, 2014
Las redes informáticas están diseñadas para facilitar el flujo de comunicación, no para impedirlo. Desafortunadamente, los paquetes de datos pueden ser manipulados de manera que parezcan normales, aunque contengan un exploit. Estas técnicas eluden las medidas de seguridad estándar y, en la mayoría de los casos, distribuyen una carga maliciosa sin ser detectada. A menudo, estas técnicas de evasión avanzadas (AETs) aprovechan propiedades de protocolos poco utilizadas, en combinaciones inesperadas y la mayoría de los dispositivos de seguridad de red no son capaces de detectarlas. Aunque muchos superan pruebas de la industria con altas calificaciones, estas se basan en la protección contra un número reducido de amenazas. Se desconoce el número exacto de AETs, pero se calcula que hay cientos de millones. Para protegerse, la seguridad de red debe incorporar algunas funciones fundamentales.
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next generation firewall, intrusion prevention systems, firewall, contextual security, advanced evasion detection, advanced evasion techniques, aet, ngfw
    
McAfee
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