interaction

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Published By: Adobe     Published Date: Jun 15, 2016
Read the white paper to learn how to: - Understand how customers interact with your brand - Translate your data into a clear customer picture - Shift from campaign-based marketing to contextual marketing
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adobe, marketing, cross-channel marketing, customer interaction, contextual marketing
    
Adobe
Published By: Adobe     Published Date: Mar 03, 2017
It’s amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, you’ll see what marketers can learn from the symbiotic relationship of Taylor’s sculptures on the floor of Molinere Bay. Read the guide to learn how to piece together all your insights and interactions into a whole view of your customers, so you can create seamless experiences with them.
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integrated marketing, online and offline integration, adobe integration guide, seamless experience, data integration
    
Adobe
Published By: Adobe     Published Date: Jun 22, 2017
With all the devices and channels out there, it’s harder than ever for companies to maintain a consistent brand experience. There are more ways for customers to connect with companies than ever before. And they expect each and every interaction to feel connected, cohesive, and personal. For marketers to connect the dots for customers, they need to fully understand the customer journey. Read The Sum of Its Parts to learn: • How the customer experience can be your competitive edge • The importance of providing consistent experiences across all channels • Four strategies for future-proofing your customer experience
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customer engagement, brand experience, channeling, customer journey, competitive edge
    
Adobe
Published By: Adobe     Published Date: Jun 22, 2017
It’s amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, you’ll see what marketers can learn from the symbiotic relationship of Taylor’s sculptures on the floor of Molinere Bay. Read the guide to learn how to piece together all your insights and interactions into a whole view of your customers, so you can create seamless experiences with them.
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customer experience, connectivity, integration, customer insight, customer interactions, marketing relationships
    
Adobe
Published By: Adobe     Published Date: Oct 24, 2018
Once upon a time, teams and technologies were built to gain insights around specific channels and devices. But in a world where customers constantly change devices, knowing how customers behave on one device isn’t enough. It’s time to go beyond the device and change the way you look at how customers interact with your brand. Because once you get the full picture, you can make each interaction with your customer even more intriguing and memorable than the last.
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Adobe
Published By: Spredfast, Inc.     Published Date: Jun 30, 2014
The new world order of media and advertising demands that brands experiment and search for new ways to drive consumer engagement. As marketing and media strategy becomes ever more important, brands must look for ways to optimize paid, owned and earned media. Paid media is everything that you spend advertising dollars on such as TV, radio, print, digital advertising, and sponsorships. Owned media includes your website and other “owned” assets, and earned media is defined by the social amplification and interaction you “earn” through active participation with your customers. How do you create the perfect “owned media” experience for your customers, and what is the right formula for paid media to maximize your earned media opportunity? Download now to find out!
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spredfast, media, advertising, social media, social campaign, consumer engagement, media strategy, owned media, earned media
    
Spredfast, Inc.
Published By: Docusign     Published Date: Feb 17, 2015
This paper explores the essential tools and technologies that empower HR to create positive interactions that lead to greater engagement while enhancing workflow processes.
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electronic signature, esignature, best practices in hr technology, hr technology, technologies allow engagement, human resources technology, consequences of technology for hr, business issues and trends, staffing, technology
    
Docusign
Published By: Equinix     Published Date: Oct 20, 2015
Enterprises must prepare for the emerging digital user. Future interactions among people, whether enterprise employees, partners or customers, will be primarily digital and heavily influenced by mobile devices, social media, analytics and the cloud. User interactions with systems of record, such as databases and files, will largely give way to interactions with systems of engagement, such as social media.
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enterprise, digital user, user interaction, systems of engagement, analytics and the cloud, mobile devices, social media, enterprise applications
    
Equinix
Published By: HP Software     Published Date: Feb 09, 2016
The functional software test automation market is a subsegment of the overall software test tools market (which also includes test planning, performance testing, test data management and other functions). Functional test automation focuses on the automation of tests in a way that simulates the way a real user would interact with an application — by driving the user interface (UI). They can also look at other functional aspects of an application such as testing APIs. In this Magic Quadrant, we focus on the UI automation facilities of tools, because according to our client interactions this appears to be the area of greatest need.
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HP Software
Published By: Monotype     Published Date: Jun 29, 2017
After years spent hidden in the shadows of Millennials, Generation Z is taking over the spotlight and making some serious waves in the process. Gen Zs are the first true digital natives, born between the late 1990’s to the mid 2000’s, and only know a world with Internet access, social media and smartphones. This “YouTube generation” is tech-savvy and pragmatic, drives innovation and the way we consume media, and they’re pushing brands and marketers to catch up in the process. Like, follow, read, repeat In an era of massive information (and advertising) overload, the brand-consumer relationship is a delicate dance. One misstep and a disgruntled customer will gladly find a new partner. Thanks to a mobile-first, visually rich, social and digital world, people expect flexibility, authenticity and consistency in every single interaction with a brand. In order to keep your customers engaged and happy, look to the emerging behaviours and preferences of Generation Z as a beacon for what’s to c
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generation z, communication, media, marketing, branding, customer engagement, digital engagement
    
Monotype
Published By: 8x8 Inc.     Published Date: Aug 09, 2017
Do you know what happens when a customer connects with your contact center? Not just the way in which he or she is routed to an agent, or the information accessed during the interaction— but what really happens in the conversation that makes the encounter an exceptional one? Do you have any insight into how your agent responded to that individual user, or a way to proactively ensure that other prospects and customers on any channel can have a consistent and positive experience? Are you leveraging all employees in your organization who have a stake in the customer experience, either directly or because their job influences the process? Do you feel confident that you have every metric at your disposal to make the best business decisions? Download now to learn more!
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modern customer, contact center, customer engagement, branding
    
8x8 Inc.
Published By: CA Technologies EMEA     Published Date: May 23, 2018
In today’s application economy, interaction between a business and its customers, partners and employees is increasingly through apps. And omni-channel access to these applications—from anywhere at any time—is dependent on APIs. These APIs provide an interface for developers to code against, and must be robust enough to support ever-growing demand. As a result, APIs are perhaps the most critical technology in digital business design today. APIs sit between your application clients —apps, websites and devices—and application backends. By leveraging APIs, you can securely stretch the boundaries of your enterprise by tapping into a broad array of digital businesses, digital customers and digital devices. But just as important as the API, is the application backend itself. Behind the API, the data access layer and application logic layer are doing the heavy lifting—implementing business rules, maintaining data consistency and managing interactions with various data sources. These three com
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CA Technologies EMEA
Published By: Adobe     Published Date: Nov 09, 2017
In our 32-criteria evaluation of real-time interaction management (RTIM) providers, we identified the 12 most significant ones — Adobe, Emarsys, FICO, IBM, IgnitionOne, Infor, Pegasystems, Pitney Bowes, Rocket Fuel, Salesforce, SAS, and Teradata — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals make the right choice.
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Adobe
Published By: Red Hat     Published Date: Jan 07, 2019
A business survives when it extends its core competencies in new ways. Increasingly, one of the paths to innovation lies with application programming interfaces (APIs). APIs allow a business to take traditional revenue (and traditional customer and partner interactions) and carry them into a different technological foundation. This enables new customer and ecosystem relationships that can monetize the organization’s core assets and lead to sustained growth and new value and revenue streams.
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Red Hat
Published By: Forcepoint     Published Date: May 14, 2019
In Philip K. Dick's 1956 "The Minority Report," murder ceased to occur due to the work of the "Pre-Crime Division," that anticipated and prevented killings before they happened. Today, we are only beginning to see the impact of predictive analytics upon cybersecurity – especially for insider threat detection and prevention. Based on user interaction with data, CISOs and their teams emerge as the IT equivalent of a Pre-Crime Division, empowered to intervene before a violation is ever committed. Watch this webcast where we examine the technologies which make predictive analytics valuable, along with ethically minded guidance to strike the balance between vigilance and privacy.
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Forcepoint
Published By: Forcepoint     Published Date: Jun 06, 2019
Things are not as they used to be in the enterprise. Today’s employees are mobile, they’re storing and accessing data in cloud apps, and are in disparate networks. While the present-day digital world has changed, the objective of data protection has not: you must still ensure the security of your critical data and intellectual property without impacting an employee’s ability to do their job. The key is to gain visibility into user interactions with data and applications. Once this is achieved, you can apply a level of control based on the specific user’s risk and the sensitivity or value of the data. An organization’s data protection program must consider the human point — the intersection of users, data and networks. Enterprises must remain vigilant of data as it moves across hybrid environments and highlight the users who create, touch and move data who may pose the greatest risk to an organization.
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Forcepoint
Published By: Motorola Solutions     Published Date: Jun 05, 2019
THE TIME IS NOW TO CREATE AN ENGAGING SHOPPING EXPERIENCE FOR EVERY CUSTOMER. In the world of retail, the customer is always right. That’s why retailers today must ensure their staff is well-informed, well-coordinated, armed and ready with the right information to satisfy customers in stores. Whether it’s a customer’s question about a product or a request for a different size, shoppers expect retail associates to be empowered with accurate answers and attentive service. Above all, stores need to rely on strong communication technologies so retailers can deliver a seamless experience for shoppers and keep them coming back. When retailers create an engaging experience, customer interactions turn into transactions and occasional buyers turn into loyal brand advocates. Motorola Solutions Two-Way Business Radios are helping retailers across the nation enhance customer and employee interactions, efficiency and safety both in stores and warehouses – but which business radio model is right for
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Motorola Solutions
Published By: Gameffective     Published Date: Feb 26, 2019
Read this Microsoft case study about how Microsoft's Consumer Support Services - with its global network of support centers and thousands of agents - used digital motivation to drive agent performance and learning. Microsoft wanted new ways to recognize and reward agents while increasing their productivity. The focus was to change behaviors, develop skills, encourage sales, and drive outcomes. Microsoft identi?ed gami?cation as a solution to these needs. The company believed it could be more successful at encouraging and recognizing agents for positive outcomes through each customer interaction. Read the case study to learn how Microsoft: Increased productivity through gamification Drove agent performance with rewards, to change behaviors and business outcomes Improved agent knowledge and ability to apply the new information learned.
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Gameffective
Published By: Aprimo     Published Date: Apr 09, 2012
The key best practices for next best action in CRM are to align it with key business imperatives; deliver it through priority customer-interaction channels; inform targeted offers with trustworthy customer data; drive it from advanced analytics and rules; and use it to shape multichannel conversations with customers.
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aprimo, marketing, customer relations, crm, customer satisfaction, customer data, marketing strategy
    
Aprimo
Published By: Aprimo     Published Date: May 01, 2012
The key best practices for next best action in CRM are to align it with key business imperatives; deliver it through priority customer-interaction channels; inform targeted offers with trustworthy customer data; drive it from advanced analytics and rules; and use it to shape multichannel conversations with customers.
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aprimo, marketing, customer relations, crm, customer satisfaction, customer data, marketing strategy
    
Aprimo
Published By: Cisco     Published Date: Apr 08, 2014
In order to help businesses assess their collaboration strategies, Cisco recently commissioned a worldwide study to explore the business value of in-person communication in distributed organizations with respect to their interactions with partners and customers.
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cisco, collaboration strategies, in-person, network management, collaboration, employee performance, productivity
    
Cisco
Published By: Vendor Guru     Published Date: Dec 21, 2007
Managing customer relationships profitably is a challenge many businesses face. Increasingly available information and customer choices translate into a decrease in automatic loyalty. New distribution and communication channels create more complex customer interactions. Implementing powerful technology enablers may be prohibitively expensive for many firms.
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crm, customer relationship management, crm solution, crm software, loyalty, customer loyalty, customer satisfaction, customer interaction, profitability, vendorguru, vendor guru, quinstreet, vendor guru general campaign, best practices, customer interaction service, enterprise software, sales & marketing software, customer experience management
    
Vendor Guru
Published By: Vendor Guru     Published Date: Dec 21, 2007
In a 2006 survey conducted by CRMGuru, 50% of the respondents indicate that they base their satisfaction with a company on the sum of "interactions with a brand's products, services, and people." How does your company measure up? You have an excellent product, your customer service department is highly responsive, and your personnel have received extensive training.
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customer satisfaction, customer retention, crm, crm solution, customer relationship, customer service, vendorguru, vendor guru, quinstreet, retention, smb, small business, soho, small business crm, vendor guru custom question campaign, small business networks, customer relationship management
    
Vendor Guru
Published By: F5 Networks Inc     Published Date: Jul 08, 2009
Application health monitors are now a tried and true technology of the Application Delivery Controller, yet traditional monitors require interaction with the application. Inband passive monitors change that requirement and monitor applications transparently.Inband passive monitors finally fuse together intelligence and performance; it's no longer an "or" decision, now it becomes an "and," enabling both application intelligence and performance to co-exist.
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application, health monitors, health, technology, application delivery controller, monitor, monitors, performance, intelligence, device, system, proficiency, networking, network performance, network performance management
    
F5 Networks Inc
Published By: Adobe     Published Date: Sep 08, 2011
Regardless of the size of your organization or the depth of your CEM needs, Adobe can help you achieve your CEM goals with the industry's most comprehensive and versatile design tools and runtime support for realizing state-of-the-art CEM solutions. Download this white paper to learn more.
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adobe, cem, customer experience management, best practices, customer interactions, enterprise applications, cloud compatibility, rias, business process automation, business process management, customer interaction service, customer relationship management, customer satisfaction, customer service
    
Adobe
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