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Published By: Salesforce.com     Published Date: Apr 16, 2013
Smartphones and tablets are game changers for engagement because people carry them everywhere they go. Your customers and partners and employees have perpetual access to the vast resources of the Internet and hopefully your mobile app as well in the key moments of their day. In interviews with more than 100 mobile innovators, we have found four places where mobile engagement transforms services and processes: customer engagement, process acceleration, employee productivity, and new business services. Even at this early stage of development, you can see positive impacts of mobile engagement in apps from General Electric, Trane, and Uber Technologies. We close with a simple framework for prioritizing which apps and features people will actually use based how useful and convenient they are.
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mobile, engagement, business, smartphones, tablets, mobile computing, mobile workers, smart phones
    
Salesforce.com
Published By: Box     Published Date: Nov 28, 2012
This IDC Insight explores the emerging category of solutions that offer access to business content (folders, files, documents, etc.) on mobile devices.
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collaboration, collaboration solutions, mobile workforce, mobility, mobile workers, mobile enterprise, wireless
    
Box
Published By: sweetiQ     Published Date: Oct 29, 2012
Smartphones and the social, local, mobile ecosystem are the future of retail. Where once there was the yellow pages, today's mobile consumer has much more access to information. Read on to learn how to presence on the social local and mobile web.
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local listing management, google+ local, google places, location-based marketing, local search, local search optimization, business listings, solomo
    
sweetiQ
Published By: Polycom     Published Date: Sep 04, 2012
While different industries have their own set of optimal applications for going mobile with video, an array of benefits ring true universally and are more important today than ever.
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mobile video, video collaboration, real-time video, mobile video deployment, video conferencing
    
Polycom
Published By: FunMobility     Published Date: Aug 21, 2012
Going mobile can be challenging. "Beyond Check-ins, Mobile Strategies for the Future of Retail" will give insight on how marketers can capture consumers' attention and loyalty using mobile engagement. Over 40% of shoppers carry a smartphone in retail environments, which offers brands the opportunity to interact with customers beyond their brick and mortar stores. Find out how brands, CPGs and retailers can add real value to their customers' retail shopping experience.
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crm, customer engagement, mobile, mobile strategy, webinar
    
FunMobility
Published By: Ensighten     Published Date: Aug 02, 2012
Watch the playback on the hidden costs of website Javascript tagging in time, resources, page speed and stability. Hear the benefits of tag management systems and what to look for, plus hear how Sony increased web analytics ROI, while speeding page load.
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tag management, digital marketing, web marketing, web analytics, digital advertising, online advertising, javascript tags, web page optimization
    
Ensighten
Published By: Urban Airship     Published Date: Jun 20, 2012
Push is a permission-based, staggeringly powerful mobile customer communication channel. Learn the "7 Rules of Good Push", in this useful primer, from Urban Airship, the world's largest provider of push messaging. A must-read for marketers everywhere!
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push, push communications, push messaging, push notifications, mobile communications, smartphone alerts, smartphone push, push messages
    
Urban Airship
Published By: apperian     Published Date: Apr 13, 2012
This executive insight examines the needs for organizations to deploy a holistic enterprise mobility management solution that goes well beyond mobile device management.
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apperian, technology, enterprise applications, mobile device, wireless communication, mobile management, mobile data systems, wireless communications
    
apperian
Published By: Box     Published Date: Mar 14, 2012
As increasing percentage of companies' employees are going mobile - and that could be an issue for IT departments. But it doesn't need to be. Box enables users to securely access, manage, and share content from any mobile device, anytime, anywhere.
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wireless, enterprise applications, migration, network architecture, network management, network performance, remote access, remote network management
    
Box
Published By: Gomez IT     Published Date: Dec 19, 2011
The Gomez Application Performance Management (APM) platform is the industry's leading solution for managing and optimizing the performance, availability and quality of web, non-web, mobile, streaming and cloud applications.
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gomez, technology, performance management, web, mobile, cloud, performance testing, project management
    
Gomez IT
Published By: Brainloop     Published Date: Nov 03, 2011
Online collaboration has allowed companies to leapfrog their competition. But how do they avoid risk? This paper explores options for high-productivity collaboration supporting security and compliance. Must reading for anyone interested in strategic IT and compliance!
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cloud collaboration, cloud security, collaboration application, collaboration environment, data protection, data room, digital rights management, document protection
    
Brainloop
Published By: Dell Mobility     Published Date: Oct 12, 2011
Download this report and learn where you need to invest your mobile money.
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dell, mobility, solutions, servers, storage, datacenter, client refresh, wireless
    
Dell Mobility
Published By: Virtela Communications, Inc.     Published Date: Oct 12, 2011
Find out how companies have deployed remote access SSL VPNs to increase remote user satisfaction, improve accessibility to corporate resources, support business continuity planning, and reduce overall implementation and ongoing management costs. The white paper also covers how cloud-based SSL VPN services address high availability requirements, support unforeseen spikes in activity and optimize network performance. Lastly, learn how a single SSL VPN platform can support all your mobile access, telecommuting and partner extranet requirements to improve your ROI.
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virtela, healthcare, remote user satisfaction, roi
    
Virtela Communications, Inc.
Published By: CCMI     Published Date: Jul 20, 2011
Telecom expense management is a critical and well-established discipline that has grown to encompass the challenging problem of mobile device and cost management. And now there's a simple, self-service approach to successful mobile expense management (MEM) that is simple to implement and demonstrates immediate results.
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xigo, ccmi, mem, mobile expense management, voice report, telecom expense management, tem, mobile device management
    
CCMI
Published By: CCMI     Published Date: Jul 12, 2011
Most organizations waste millions of dollars every year by improperly managing mobile device and network service expenses. Learn the critical steps to mobile expense management (MEM) and how a SaaS solution can provide immediate return on your mobility investments while ironing out every unnecessary cost.
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ccmi, xigo, mobile expense management, mem, telecom expense management, tem, enterprise mobility, mobile expenses
    
CCMI
Published By: Webtrends     Published Date: Jun 20, 2011
Marketers, managers and technologists all need real-time performance insights at their fingertips. Webtrends invites you to experience the award-winning Analytics 10, unified analytics uniquely made for digital marketing professionals in this webinar featuring Logitech and 3M.
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webtrends, cmo, digital marketing, process, partnerships, go-to-market, customer experience, multi-channel marketing
    
Webtrends
Published By: ESET     Published Date: Jun 20, 2011
Trusted experts in endpoint security solutions. Learn more today!
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cloud computing, endpoint security, evolution, google, hype, information technology, microsoft, windows
    
ESET
Published By: Webtrends     Published Date: Jun 13, 2011
Awareness, conversion, retention. As a marketer, your job hasn't changed, but the digital ecosystem changes fast. In this whitepaper from the CMO Council, top marketing execs discuss digital challenges and the resulting opportunities. Sponsored by Webtrends.
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webtrends, cmo, international, digital marketing, process, partnerships, go-to-market, customer experience
    
Webtrends
Published By: Gomez Marketing     Published Date: May 23, 2011
In the study, Forrester broke down the process of calculating the ROI of brands' mobile initiatives into four key steps-identifying benefits, estimating the value of the benefits, calculating costs and building a model-to help justify the resources they need for mobile without getting lost in the details.
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compuware, gomez, mobile roi, julie a. ask, forrester, mobile return on investment, mobile marketing, mobile advertising
    
Gomez Marketing
Published By: SAP     Published Date: Mar 28, 2011
A mobile worker's particular need is mobile CRM - and the goal in a sales context is to deliver all the info and tools on-the-go reps need to manage leads and opportunities. Read in this Selling Power magazine how SAP's mobile CRM tools help companies to increase sales significantly.
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productivity solutions, mobile sales team, mobile crm, sap mobile crm tools, mobile computing, mobile workers, customer relationship management, sales & marketing software
    
SAP
Published By: Gomez Marketing     Published Date: Jan 06, 2011
Do you know your mobile customers - really? Without genuine insight, you might be tempted, for example, to offer mobile users the regular website that works well with your Internet customers. But most smart and feature phones cannot support the complex, high-bandwidth Flash and Ajax applications at the heart of your site. Further, your feature and content rich website can pose numerous usability, navigation, or even screen real estate issues on hand-held devices.
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gomez, web performance, mobile, mobility, site performance, ecommerce, online shopping, web performance
    
Gomez Marketing
Published By: Adam Phones Ltd     Published Date: Dec 21, 2010
One in three SMEs and half of larger enterprises still do not have a company policy in place to govern the procurement and management of their mobile and wireless services
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mobile, wireless, data, tariff, mobile workers
    
Adam Phones Ltd
Published By: LifeSize, a division of Logitech     Published Date: Nov 01, 2010
Analysts see other good reasons for companies to take a serious look at video conferencing technology: It can facilitate an increasingly mobile workforce, and it can help ensure business continuity in the face of natural catastrophes, man-made disasters or health scares.
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lifesize, telework, remote communication, collaboration, mobile workforce, video conferencing, remote access, mobile computing
    
LifeSize, a division of Logitech
Published By: Gladson     Published Date: Aug 25, 2010
Informational Retailing - transformation of shoppers taking control of the way that they research, select and buy products by using a diverse array of sources to gather product information when and where they want it.
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consumer packaged goods, category management, cpg manufacturers, product databases, informational retailing, e-commerce, online shopping, interactive
    
Gladson
Published By: Citrix Online     Published Date: Aug 09, 2010
This series takes you through the many issues that plague the modern help desk, and states the case for implementing user-centric remote support.
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citrix, gotoassist, remote support, help desk, configuration, service delivery, return on investment, roi
    
Citrix Online
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