drive engagement

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Published By: IBM     Published Date: Oct 10, 2013
IBM MobileFirst is designed to enable organizations turn their interactions into an opportunity to drive return on engagement and investment. IBM combines deep industry expertise with mobile, analytics, cloud, social and security technologies. This can help enterprises capture new markets, efficiently extend their businesses to mobile employees, customers and business partners and maintain the integrity of their assets.
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ibm, mobilefirst, business in motion, mobile enterprise, user interactions, return on engagement, return on investment, roi, capture new markets, security technologies, mobile employees, customers, business partners, mobility importance, maintaining relationships, business integrity, employee integrity, wireless, business activity monitoring, business intelligence
    
IBM
Published By: Cisco     Published Date: Apr 10, 2015
Midsize firms from every region and industry are finding themselves under increasing pressure to improve productivity and business performance. Firms with 100 up to 1,000 or even 2,500 employees are still agile enough to respond to new opportunities, but they typically lack the comprehensive resources of larger companies to empower workers, manage processes, and generally drive successful customer engagement. This white paper examines the opportunity midmarket firms have in leveraging network infrastructure for competitive success in the new cloud and mobility era. Midmarket firms can improve their competitive position by providing more efficient access to advanced productivity resources.
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cisco, byod, wifi, wireless, wlan, productivity, midsize firms, productivity, mobile computing, mobile data systems, mobile workers, smart phones, wireless application software, wireless communications, wireless hardware, wireless infrastructure, wireless phones
    
Cisco
Published By: Wyng     Published Date: Jul 13, 2015
The holiday season has become an increasingly competitive space for retailers over the past few years, with brands struggling to break through the noise to gain customer attention. Not only are brands expected to drive increased sales year over year, but they are also expected to create fun and relevant experiences for customers that ultimately drive engagement and support conversions. This fundamental shift in consumer behavior has complicated retailers’ marketing strategies, but also opens up the opportunity to more accurately target and cater to their different shoppers’ needs during the holidays. Download this ebook to learn how to increase Average Order Value, drive last minute purchases, increase sales, extend in-store shopping experiences, and make use of consumer data to inform future marketing decisions.
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offerpop, retail marketing, customer engagement, consumer data, marketing solutions
    
Wyng
Published By: CrowdTwist     Published Date: Sep 07, 2016
Explore 12 mobile strategies that can help your brand fuel customer engagement and reinforce loyalty.
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loyalty, engagement, customer loyalty, customer engagement, branding, consumers, strategy
    
CrowdTwist
Published By: Telerik     Published Date: May 31, 2016
Digital Business Transformation (DBT) is a focus of organizations ranging from small, non-profit associations to multi-billion dollar healthcare systems. The primary areas of DBT include moving from brick and mortar to online transactions, automation over human interactions and gaining immediate insight into activities to drive instant and constant improvement. At the forefront of DBT is Digital Marketing. Marketing’s primary job of gaining mindshare and communicating the right messages along each customer’s individual journey— from prospect to repeat buyer and brand advocate— lends itself to the digital medium. Marketing’s mission of continuous customer engagement depends on the ability to change strategies and tactics as needed.
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telerik, marketing, digital marketing, technology platform
    
Telerik
Published By: IBM     Published Date: Mar 31, 2016
"Colorado-based, Elevations Credit Union has transformed their organizational performance, reducing the average time to fund a home equity loan by 61% and increasing the number of loans that each underwriter handles by 71%. By modeling, analyzing, and improving their existing processes, Elevations has been able to drive out inefficiencies and increase their revenues by delighting their customers. IBM Blueworks Live is the tool that’s been at the heart of Elevations gaining visibility and insight into their existing processes, and helping them drive cross-enterprise engagement and viral cultural change. Carla Wolfe, Senior Business Analyst at Elevations Credit Union will describe their process discovery journey, and how it has led to remarkable changes in their organization. Along the way they've also accumulated several performance awards, including the 2013 Rocky Mountain Performance Excellence PEAK award, and plan to be a 2014 applicant for the prestigious National Malcolm Baldrige
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ibm, middleware, ibm blueworks live, process improvement, organizational performance, cloud, enterprise applications
    
IBM
Published By: IBM     Published Date: Jul 05, 2016
By modeling, analyzing, and improving their existing processes, Colorado-based, Elevations Credit Union has been able to drive out inefficiencies and increase their revenues by delighting their customers. IBM Blueworks Live is the tool that’s been at the heart of Elevations gaining visibility and insight into their existing processes, and helping them drive cross-enterprise engagement and viral cultural change. .
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ibm, process improvement, business results, elevations credit union, ibm blueworks live, analytics, application services, networking, enterprise applications, middleware
    
IBM
Published By: Cornerstone OnDemand     Published Date: Feb 05, 2018
58% of executives believe their current performance management approach neither drives engagement nor leads to high performance. It’s high time to make some changes and adapt performance management strategies to better reflect the changing dynamics of the modern workforce and ensure employees reach their potential. Check out “10 Counterproductive Performance Management Assumptions You're Still Making” and see how you can improve your talent development initiatives to increase the productivity and impact of your employees. In this ebook, we'll touch on: • how goals are set and achieved • flaws and biases in manager's assessments • what truly motivates employees • and more Download your copy and get started!
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performance management, performance, performance appraisal, employee engagement, goals, reviews, learning management system, performance management software, 360 degree feedback, workforce development, talent management, performance management software
    
Cornerstone OnDemand
Published By: Spredfast, Inc.     Published Date: Jun 24, 2014
The new world order of media and advertising demands that brands experiment and search for new ways to drive consumer engagement. As marketing and media strategy becomes ever more important, brands must look for ways to optimize paid, owned and earned media. Paid media is everything that you spend advertising dollars on such as TV, radio, print, digital advertising, and sponsorships. Owned media includes your website and other “owned” assets, and earned media is defined by the social amplification and interaction you “earn” through active participation with your customers. How do you create the perfect “owned media” experience for your customers, and what is the right formula for paid media to maximize your earned media opportunity? Download now to find out!
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spredfast, media, advertising, social media, social campaign, consumer engagement, media strategy, owned media, earned media
    
Spredfast, Inc.
Published By: Quantcast     Published Date: Feb 13, 2015
New ad targeting capabilities from Twitter give brands a way to use their own data to create more niche targeting and deliver even more tailored advertising across Twitter's platform. Known as tailored audiences, this new targeting capability presents an opportunity for marketers to create a custom audience of new prospects and customers and reach them on Twitter. Download this guide to learn how you can drive better engagement and reach new prospects based on web-wide browsing behavior and interests.
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twitter, real-time advertiser, custom audience, quantcast, ad targeting
    
Quantcast
Published By: Bridgeline Digital     Published Date: Sep 26, 2013
iAPPS Content Manager is the premier business marketing solution to drive Digital Engagement in the CMS marketplace. iAPPS Content Manager allows businesses to personalize their online interactions with customers in an increasingly digital world. The solution combines business purpose and end-user context to attract customers, deliver compelling content, and optimize conversion rates.
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cms, content manager, content management system, digital engagement
    
Bridgeline Digital
Published By: Localytics     Published Date: Jul 18, 2014
Whether your business model is driven by in-app advertising, purchases, or paid subscriptions, driving your revenue is fundamentally dependent on personalization and engagement. The metrics are available, but identifying which are the most important for tracking engagement and are the most actionable can be tricky.
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app metrics, app measurement, app users, app screenflow, track users, user segmentation, segment user, user retention, retain user, user acquisition, acquire user, lifetime value, user value, engage user, user engagement, session length, session interval, time in app, measure app user, app user metrics
    
Localytics
Published By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the Gartner Magic Quadrant for Digital Marketing Hubs, and find out why Marketo was named a leader based on completeness of vision and the ability to execute. As a digital marketing hub, Marketo allows marketers to think beyond email campaigns and address customers personally and consistently as individuals through a variety of contexts and formats. Digital marketing hubs, like Marketo, unify disparate marketing data and processes to drive acquisition, engagement, conversion and transaction across complex customer journeys. The full report includes: Market evaluation and analysis of 22 vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying digital marketing hubs Download the report to learn about these topics and more.
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digital marketing hub, email campaigns, customers, disparate marketing data, vendor selection, gartner
    
Marketo
Published By: Eloqua     Published Date: Apr 07, 2014
A How-To Guide for transforming your database to support effective segmentation and persona-driven communication and engagement.
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oracle, oracle eloqua, lead scoring, marketing, sales, buying process, targeting, lead scoring, nurturing
    
Eloqua
Published By: Act-On     Published Date: Oct 14, 2015
Guide to the Tools and Tactics that drive engagement & pipeline
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tools, engagement, pipeline, seo
    
Act-On
Published By: Oracle     Published Date: Sep 30, 2014
B2B transactions are no longer driven by sales. At least not during the first half of the engagement process. Research shows that more than half of the product and solution information gathering has been done online before a prospect even talks to someone in sales. To succeed in this new business climate, smart businesses are adapting and realizing that the next frontier is to read and respond to the “Digital Body Language” of their prospects. This new body language is revealed through online activities such as website visits, white paper downloads, and email responses. Find out more about Digital Body Language. Download “Reading and Responding to Your Prospects’ Buying Behavior in the Online World”
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digital, body, language, b2b, transaction, buyers cues, intentions, networking
    
Oracle
Published By: Quantcast     Published Date: May 09, 2014
Download this guide to learn how you can drive better engagement and reach new prospects based on web-wide browsing behavior and interests.
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quantcast, twitter, tweeting, social media, real time advertiser, branding, customer engagement, reach, mobile marketing, twitter advertising, online advertising, tailored audience
    
Quantcast
Published By: SocialFlow     Published Date: Oct 30, 2014
Research shows that Data-Driven Social Media publishing delivers a 91% increase in reach and a 26% increase in engagement. This report is based on 1.6 M posts on Facebook, Twitter and Google Plus, and proves that how you distribute your social posts is more important to improving your engagement than what you’re posting.
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social media, social media management, social performance, social best practices, social publishing, social media results, earned media, facebook results, twitter, google +
    
SocialFlow
Published By: SocialFlow     Published Date: Jan 08, 2015
This webinar will break down the findings from SocialFlow’s recent study, “Data Drives Social Performance: The Benchmark Study on Organic Publishing to Social Networks” that spans 1.6 million posts that generated 1.5 billion engagements.
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social content publishing, social networks, social media content distribution, customer engagement
    
SocialFlow
Published By: Adobe     Published Date: May 16, 2017
In the Media and Entertainment industry, it all comes down to acquiring and retaining audiences. The higher the audience value, the better. Our guide, Acquisition Evolved, gives you a four-part framework to identify and engage high-value audience segments across channels that drive engagement, subscriptions, and advertising opportunities. Read the guide to learn: • Tips to accelerate your data-driven marketing • How to overcome audience acquisition and engagement obstacles • How to identify the right marketing technology for audience acquisition
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Adobe
Published By: Virgin Pulse     Published Date: Aug 20, 2012
Employee wellness efforts have historically been "one size fits all" -which is ineffective at improving employee health behavior. See how offering a personalized health experience for your employees based on robust data, reporting and segmentation can drive engagement and long-term healthy behavior change.
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wellness, corporate wellness, incentives, rewards, activity, health, fitness, motivation, employee health, prevention, benefits, staffing
    
Virgin Pulse
Published By: Globoforce     Published Date: Aug 02, 2012
Employee engagement is one of the most important objectives for today's HR leaders. We know we need it. We know we want it. We know it boosts our bottom line. But what isn't always clear is what drives it, and how to get it. Connecting with employees effectively can be a mysterious puzzle at times. What is important to them? What would motivate them to work more productively? What makes them feel valued? There is, thankfully, a better way than tea leaves or crystal balls. Globoforce-the world leader in employee recognition-surveys fully-employed workers in the United States twice a year to answer those very questions. Our aim is to gain more insight into people's attitudes and perspectives on employee recognition, appreciation and engagement. By capturing the current mood of the U.S. workforce, we can examine broader trends in recognition and job satisfaction. The goal of this report is provide you with invaluable insights that can be used to craft strategies that will unify and engage your workforce and culture.
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workforce, mood tracker, employee recognition, globoforce, technology, business, employees, human resources, marketing, human resources management, training and development, finance
    
Globoforce
Published By: Bridgeline Digital     Published Date: Nov 20, 2013
iAPPS Content Manager is the premier business marketing solution to drive Digital Engagement in the CMS marketplace. iAPPS Content Manager allows businesses to personalize their online interactions with customers in an increasingly digital world. The solution combines business purpose and end-user context to attract customers, deliver compelling content, and optimize conversion rates.
Tags : 
    
Bridgeline Digital
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