data insights

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Published By: Marketo     Published Date: Feb 07, 2017
Read this complimentary copy of the Gartner Magic Quadrant for Digital Marketing Hubs, and find out why Marketo was named a leader based on completeness of vision and the ability to execute. As a digital marketing hub, Marketo allows marketers to think beyond email campaigns and address customers personally and consistently as individuals through a variety of contexts and formats. Digital marketing hubs, like Marketo, unify disparate marketing data and processes to drive acquisition, engagement, conversion and transaction across complex customer journeys. The full report includes: Market evaluation and analysis of 22 vendors Insights for selecting a vendor based on your organization's requirements Opportunities and challenges faced when deploying digital marketing hubs Download the report to learn about these topics and more.
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digital marketing hub, email campaigns, customers, disparate marketing data, vendor selection, gartner
    
Marketo
Published By: Marketo     Published Date: Jun 04, 2018
Until now, most organizations have built their MarTech stacks piece by piece—adding technologies to meet new needs or test new delivery methods. But with so many applications available and so many competitive gains to be made by using the right combination of technologies, it is increasingly important to have a strategy to connect your stack across marketing and other revenue-driving functions. By harnessing a well-considered MarTech stack, marketers can bring order to the overwhelming volumes of data they collect from online and offline interactions with prospective and existing customers. Better yet, this technology enables you to make those insights actionable, meaning you can make informed decisions. Download this ebook for seven practical steps your organization can take to put together a high-performance MarTech stack.
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Marketo
Published By: MarkLogic     Published Date: Mar 13, 2015
Big Data has been in the spotlight recently, as businesses seek to leverage their untapped information resources and win big on the promise of big data. However, the problem with big data initiatives are that organizations try using existing information management practices and legacy relational database technologies, which often collapse under the sheer weight of the data. In this paper, MarkLogic explains how a new approach is needed to handle the volume, velocity, and variety of big data because the current relational model that has been the status quo is not working. Learn about the NoSQL paradigm shift, and why NoSQL is gaining significant market traction because it solves the fundamental challenges of big data, achieving better performance, scalability, and flexibility. Learn how MarkLogic’s customers are reimagining their data to: - Make the world more secure - Provide access to valuable information - Create new revenue streams - Gain insights to increase market share - Reduce b
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enterprise, nosql, relational, databases, data storage, management system, application, scalable
    
MarkLogic
Published By: MarkLogic     Published Date: Jun 09, 2017
Your high-stakes data projects don’t have to end – as analysts predict – in failure. Don’t just rely on legacy technology and outdated thinking - the key is to start your next data project armed with the right technology and mindset to succeed. This paper will give you insights and guidelines to help you learn how to leverage all of your data to reach your data integration objectives with less time and expense than you might imagine. Change is good, and in this paper we’ll give you real-world examples of organizations that embraced change and found success.
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MarkLogic
Published By: MarkLogic     Published Date: Nov 07, 2017
Your high-stakes data projects don’t have to end – as analysts predict – in failure. Don’t just rely on legacy technology and outdated thinking - the key is to start your next data project armed with the right technology and mindset to succeed. This paper will give you insights and guidelines to help you learn how to leverage all of your data to reach your data integration objectives with less time and expense than you might imagine. Change is good, and in this paper we’ll give you real-world examples of organizations that embraced change and found success.
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MarkLogic
Published By: MarkLogic     Published Date: May 07, 2018
Learn how Life Sciences organizations can accelerate Real World Evidence by achieving faster time to insight with a metadata-driven, semantically enriched operational platform. Real World Evidence (RWE) is today’s big data challenge in Life Sciences. Medical records, registries, consultation reports, insurance claims, pharmacy data, social media, and patient surveys all contain valuable insights that Life Sciences organizations need to ascertain and prove the safety, efficacy, and value of their drugs and medical devices. Learn how Life Sciences organizations can accelerate RWE with a metadata-driven, semantically enriched operational platform that enables them to: • Unify, harmonize and ensure governance of information from diverse data sources • Transform information into evidence that proves product efficacy and safety • Identify data patterns, connections, and relationships for faster time to insight
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data, integration, drug, device, manufacture, science
    
MarkLogic
Published By: McAfee EMEA     Published Date: Mar 14, 2018
As they face numerous regulations, enterprises believe data privacy can create a competitive advantage. But are they ready for the new General Data Protection Regulation (GDPR)? Here are the concerns and strategies of 800+ senior executives from industries around the world. Data in a Turbulent World Nearly half of organizations say they will migrate data as a result of regulation or changing government policies. Data Protection as a Competitive Advantage A significant majority of respondents believe proper data protection will attract new customers. Download our full report, Beyond GDPR: Data residency insights from around the world.
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McAfee EMEA
Published By: MedeAnalytics     Published Date: Mar 09, 2012
Put simply, the aim of reporting is to translate or convert data into information. Reporting done well often prompts end-users to raise questions about the business. Analytics fills in the gap, answering the questions raised by reporting, thereby transforming data into insights. Read more to find out how analytics can go beyond reporting to provide actionable recommendations to improve business performance.
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analytics, reporting, healthcare, business intelligence, business, hospitals
    
MedeAnalytics
Published By: Meltwater     Published Date: May 28, 2015
This report replaces an earlier report that was formerly the continuous improvement report for this playbook.
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social data, social marketing, marketing maturity, marketing strategy, customer insights, marketing programs, technology brands, customer interaction service
    
Meltwater
Published By: Microsoft Azure     Published Date: Apr 11, 2018
Make sure you’re getting the most out of your data and the artificial intelligence (AI) technologies available. Read the e-book, Six cloud data challenges solved for app developers and get actionable answers. Learn the best approach when faced with six familiar data scenarios: Keeping track of essentials such as scalability and availability. Making sure your app delivers consistent service to multiple customers. Delivering data in real time, across the globe, without the complexities of multiple datacenters. Creating actionable insights from big data. Incorporating artificial intelligence into your apps. Locking down security while building in the cloud.
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Microsoft Azure
Published By: Microsoft Dynamics     Published Date: Jul 03, 2008
Watch this informative webcast as we discuss how the integrated intelligence in Microsoft Dynamics GP and other Microsoft technologies can help improve your company operations by providing business insights to all employees. Learn how you can enable people throughout your organization to make confident, business-critical decisions while minimizing costs.
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business management, decision making, analytics, analytical, reporting, microsoft, microsoft dynamics, business activity monitoring
    
Microsoft Dynamics
Published By: Microsoft Office 365     Published Date: May 10, 2016
We’ve identified seven ways that moving to cloud-based productivity apps can: Improve your communication and teamwork Increase your company’s mobility Turn data into insights Download the e-book to learn how you can make the most of the cloud with Office 365.
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Microsoft Office 365
Published By: MicroStrategy     Published Date: Jan 23, 2019
The MicroStrategy 2018 Global State of Enterprise Analytics Report, which surveyed 500 decision-makers from around the globe, reveals that leading organizations create a competitive edge through their use of data, with 63% experiencing improved efficiency and productivity, 57% realizing faster, more effective decision making, and 51% achieving better financial performance. Other top benefits include improved customer experiences, improved customer acquisition and retention, and the identification and creation of new revenue streams—all keys to digital transformation. What else did the 2018 report reveal? Read all the insights with both global and geo-specific views here. This infographic shares a few highlights from the new 44-page report which serves as a benchmarking resource for all data-driven organizations.
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MicroStrategy
Published By: MicroStrategy     Published Date: Apr 11, 2019
The MicroStrategy 2018 Global State of Enterprise Analytics Report, which surveyed 500 decision-makers from around the globe, reveals that leading organizations create a competitive edge through their use of data, with 63% experiencing improved efficiency and productivity, 57% realizing faster, more effective decision making, and 51% achieving better financial performance. Other top benefits include improved customer experiences, improved customer acquisition and retention, and the identification and creation of new revenue streams—all keys to digital transformation. What else did the 2018 report reveal? Read all the insights with both global and geo-specific views here. This infographic shares a few highlights from the new 44-page report which serves as a benchmarking resource for all data-driven organizations.
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MicroStrategy
Published By: MicroStrategy     Published Date: Jun 11, 2019
The use of analytics has exploded across business, and the value it already has delivered has heightened executives' expectations. Now data can be processed in real time to meet a constantly widening range of analytic needs. How your organization utilizes them in the next decade will be essential to your success. These developments come at an opportune time. Organizations are being over-whelmed by the rivers of data generated by applications and systems on-premises or flowing in via the cloud. At the same time, the cost of computational power has declined dramatically, making it practical to apply analytics to and generate information on just about anything. But no advance comes without challenges. While the widespread availability of analytics has created seemingly valuable insights, executives and managers are finding that those insights are not easily linked to steps that will improve business outcomes or optimize actions. Furthermore, analytics are not always easy for line of b
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MicroStrategy
Published By: Mimecast ABM Q4     Published Date: Nov 22, 2017
Mimecast Cloud Archive has long set the industry standard for enterprise information archiving, helping to keep corporate knowledge available, protecting and preserving it while simplifying management and administration. By aggregating data across multiple platforms, organizations gain long-term business insights and create a secure, digital corporate memory while at the same time reducing costs and risks for legal and compliance teams. IT teams can reduce administrative overhead with streamlined management and simplified data recovery. Anytime, anywhere access to archive data improves employee productivity and efficient workflow efficiency. Customers can rest assured that their data is always-available, always-replicated and always-safe.
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datenarchivierung, verantwortlich, eigentlich, organisation, it-mitarbeitern, wissensarbeiter, fuhrungsebene
    
Mimecast ABM Q4
Published By: Mitto     Published Date: Jun 06, 2017
APQC reports that 30% of CFOs that are unhappy with their current planning solution.1 Most FP&A professionals want a planning and forecast process that is fast and repeatable. They want the financial data to be accurate and transparent to the deepest levels. They need planning tools that provide structure to streamline the process and flexibility to accommodate changes in the business. And they require analysis and reporting that bring visibility to the state of the business and lead to actionable insights. This paper details five best practices that Finance teams can follow to improve their planning and forecasting and influence the strategy of an organization.
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veritas, backup, recovery, netbackup
    
Mitto
Published By: NetApp     Published Date: Mar 05, 2018
Access to comprehensive, up-to-date information about your infrastructure is critical to meeting the challenges of a service-led IT organization. You need visibility into your entire IT infrastructure, including both multi-vendor and multi-cloud environments, so you can make data-driven decisions and improve IT services. Discover how you can manage, monitor, and report on IT services across your entire data infrastructure so you can drive intelligent business decisions and reduce costs.
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netapp, database performance, flash storage, data management, cost challenges
    
NetApp
Published By: Olapic     Published Date: Sep 09, 2014
When the numbers get this big, we tend to think of them only in the abstract: 500 million photos were shared per day in 2013 and 1.8 billion photos are being shared per day in 2014. That’s 75 million per hour, 1.25 million per minute and 20,833 per second. Olapic’s new visual commerce white paper places this content explosion in context. We filled it with data that matters, insights from our experience with over 150 brands and retailers, and strategic guidance for companies ready to plan their approach to the visual commerce opportunity. Download From Ripple to Wave: The Ascent of Authentic Visual Content now.
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user generated content, visual commerce, visual marketing, visual content
    
Olapic
Published By: Omniture     Published Date: Jun 27, 2007
The beauty of Web analytics - and the promise of the Internet - is the ability to capture nearly unlimited amounts of data about your Web site. So how can you turn these incredible data resources into clear and actionable insights? A good place to start is by defining key performance indicators or KPIs.
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key performance indicator, kpi, omniture, web analytics, website analytics, user data, data collection, web measurement
    
Omniture
Published By: Oracle     Published Date: Aug 08, 2013
As social media use has grown, an urgent need has emerged to correlate the information generated through social data with existing consumer information, and integrate it with sophisticated data management systems. This white paper describes how organizations can blend social insights with more-traditional data in an integrated customer data hub to optimize social strategies and create outreach efforts, new products, and campaigns grounded in real-time, repeatable, automated, and scalable analysis.
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social media, business intelligence, customer hub, crm, oracle, knowledge management, data management
    
Oracle
Published By: Oracle     Published Date: Nov 05, 2013
As social media use has grown, an urgent need has emerged to correlate the information generated through social data with existing consumer information, and integrate it with sophisticated data management systems. This white paper describes how organizations can blend social insights with more-traditional data in an integrated customer data hub to optimize social strategies and create outreach efforts, new products, and campaigns grounded in real-time, repeatable, automated, and scalable analysis.
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business intelligence, integrated marketing, social media strategy, content marketing, insight, social data, customer hub, social analytics
    
Oracle
Published By: Oracle     Published Date: Jan 21, 2014
The rise of big data provides Modern Marketers with an unprecedented level of insights. But too often, it's easy to get buried by the data. We put together 40 Must-See Charts for Modern Marketers, offering analysis and intelligence today's marketers need to know across a range of disciplines from email marketing and lead management to social media and events.
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modern marketers, modern marketing, tenants, customer journey, segmentation, lead generation, eloqua, oracle
    
Oracle
Published By: Oracle     Published Date: Feb 26, 2014
This white paper offers a brief overview of how organizations can make best use of social data by implementing a framework to integrate social data with other enterprise and public or curated data. This framework provides a platform for uncovering new insights that can be fed into business intelligence and customer-experience-management systems in near real time to help marketing, sales, service, and commerce teams accelerate decision-making and create long-term, profitable customer relationships.
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oracle, srm, social, social data, enterprise, business intelligence, customer experience management, customer experience
    
Oracle
Published By: Oracle     Published Date: Jan 07, 2014
Most enterprises understand the importance of listening to customer comments and conversations through social channels, and engaging and developing relationships with influencers and customer communities. But as the variety, volume, and velocity of social data continues to grow, many organizations are looking for cost-effective ways to use this data to get a better understanding and more holistic view of their customer. Social provides a unique channel to learn about your customer, and offers real-time insights like interests, actions, likes and dislikes that can provide invaluable behavioral and predictive data patterns. This social data (when aggregated with enterprise CRM data) reveals a more complete picture and understanding of customers.
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social crm social roi, social media analytics, cmo and cio collaboration, socially enabled enterprise, social business, social data, social marketing, social media management
    
Oracle
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