consumer data

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Published By: Bazaarvoice     Published Date: Aug 01, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
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bazaarvoice, marketing, social, insights, content, consumers
    
Bazaarvoice
Published By: MS&L     Published Date: Apr 28, 2010
Is your brand heading to extinction or distinction? Learn how changing consumer values and economic business drivers impact your brand's DNA in 2010. Get valuable insights on how to build powerful brands that will thrive and survive in the new consumer economy based on data from the Global Values Study and the PRWeek Social Media Survey.
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ms & l, csr, branding, brand management, activism, navigation, elasticity, brand
    
MS&L
Published By: IBM     Published Date: Apr 22, 2014
Consumers are leveraging innovative and richly functional mobile devices to become connected and empowered like never before, reshaping the consumer/marketer relationship and raising the stakes for marketers to utilize the mobile channel to engage shoppers and drive revenue.
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ibm, mobile marketing, mobile, enterprise marketing management, management, consumers, customers, innovative marketing, cross-channel experience, mobile users, mobile consumers, retailers, marketers, higher mobile use, digital analytics, benchmark data, mobile-only, online retailers, mobile applications, mobile opportunities
    
IBM
Published By: IBM     Published Date: Apr 29, 2014
With a wealth of information readily available online, consumers are now better able to compare products, services and prices—even as they shop in physical stores. When consumers interact with retailers publicly through social media, they have greater power to influence other customers or damage a brand. These and other changes in the retail industry are creating important opportunities for retailers. But to capitalize on those opportunities, retailers need ways to collect, manage and analyze a tremendous volume, variety and velocity of data.
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ibm, retail, ecommerce, big data, retail technology, social media, data analytics, customer insights, customer analytics, personalization, ecommerce
    
IBM
Published By: Oracle Social Cloud     Published Date: Jan 14, 2015
Social media allows consumers to be empowered in a brand new way, forcing organizations to change the way they traditionally do business. With unprecedented access to unstructured and structured data, companies have more information about the customer’s entire lifecycle than ever before.
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customer experience, chief digital officer, digital, social marketing, social intelligence, cmo, oracle, research, cio, marketing and it collaboration, crm, social business, socially enabled enterprise, cpg, travel, healthcare, financial services, marketing cloud
    
Oracle Social Cloud
Published By: Tripwire     Published Date: Nov 30, 1999
This paper covers the basic requirements of PCI, with a focus on the administrative and technical elements of the program. It also reviews the validation requirements of the standard and potential sanctions for failure to comply.
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pci, pci compliance, payment card, credit card, credit cards, payment card industry, cisp, privacy, customer privacy, consumer privacy, consumer data, data protection, customer data, tripwire, security, authentication, compliance, internet security, security management, security policies
    
Tripwire
Published By: Tripwire     Published Date: Jul 05, 2007
Learn how to align PCI compliance with business processes for a more streamlined and reliable IT infrastructure with this whitepaper from the IT Compliance Institute.
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compliance, pci, payment card, credit card, customer privacy, consumer privacy, consumer data, customer data, pci dss, data protection, database security, authentication, monitoring, change management, tripwire, pci compliance
    
Tripwire
Published By: Tripwire     Published Date: Jul 05, 2007
Find out step-by-step what it takes to become compliant with the Payment Card Industry (PCI) Data Security Standard (DSS), and how Tripwire can help your company achieve and maintain PCI compliance.
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pci, pci compliance, payment card, credit card, credit cards, payment card industry, cisp, privacy, customer privacy, consumer privacy, vulnerability, consumer data, data protection, customer data, tripwire, compliance, pci, pci dss, database security, authentication
    
Tripwire
Published By: Tripwire     Published Date: Jul 05, 2007
Learn about the validation requirements of the payment card industry's data security standard (PCI DSS), including administrative and technical elements of the program, and the potential sanctions for failure to comply.
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pci, pci compliance, payment card, credit card, credit cards, payment card industry, cisp, privacy, customer privacy, consumer privacy, vulnerability, consumer data, data protection, customer data, tripwire, compliance, pci, pci dss, database security, authentication
    
Tripwire
Published By: IBM     Published Date: Apr 14, 2016
Information associated with consumers can provide a lot of value - if insights from that data can be quickly and accurately attained. This IDC iView will share results of a recent IDC study and provide insights you can use to better understand how advanced analytics strategies can help you enhance the experience for your audience, grow your viewers and advertisers, and increase revenues.
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ibm, media, entertainment, audience analytics, idc, idc iview
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
With a wealth of information readily available online, consumers are now better able to compare products, services and prices—even as they shop in physical stores. When consumers interact with retailers publicly through social media, they have greater power to influence other customers or damage a brand. These and other changes in the retail industry are creating important opportunities for retailers. But to capitalize on those opportunities, retailers need ways to collect, manage and analyze a tremendous volume, variety and velocity of data. If retailers succeed in addressing the challenges of “big data,” they can use this data to generate valuable insights for personalizing marketing and improving the effectiveness of marketing campaigns, optimizing assortment and merchandising decisions, and removing inefficiencies in distribution and operations.
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ibm, retail, data, big data, power, stores, interact, social media
    
IBM
Published By: Gomez Marketing     Published Date: May 23, 2011
In the study, Forrester broke down the process of calculating the ROI of brands' mobile initiatives into four key steps-identifying benefits, estimating the value of the benefits, calculating costs and building a model-to help justify the resources they need for mobile without getting lost in the details.
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compuware, gomez, mobile roi, julie a. ask, forrester, mobile return on investment, mobile marketing, mobile advertising, mobile commerce, tco, consumer data
    
Gomez Marketing
Published By: IBM     Published Date: Feb 04, 2014
With higher mobile use comes more opportunities to reach consumers in different ways. How are you reaching your customers and making them consistent consumers?
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ibm, mobile marketing, mobile, enterprise marketing management, management, consumers, customers, innovative marketing, cross-channel experience, mobile users, mobile consumers, retailers, marketers, higher mobile use, digital analytics, benchmark data, mobile-only, online retailers, mobile applications, mobile opportunities
    
IBM
Published By: Gigya     Published Date: Jun 06, 2014
This guide takes an in-depth look at 3 of the main hurdles facing IT today and the solutions that can be used to better navigate this new identity ecosystem.
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gigya, identity ecosystem, compliance, regulations, data storage, consumer data, saas, cloud computing, storage virtualization, access control, identity management, records management, sarbanes oxley compliance, data warehousing, email archiving
    
Gigya
Published By: Rackspace     Published Date: Aug 28, 2014
In this webinar an expert panel will examine the infrastructure needs of customer-facing applications by examining the challenges faced by businesses in the most demanding industries.
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rackspace, cloud applications, customer service, consumer applications, ebusiness, data center, cloud computing, cloud hosting, infrastructure, customer satisfaction, enterprise software, customer experience management
    
Rackspace
Published By: Wyng     Published Date: Apr 06, 2015
With today’s empowered consumers, brands must engage their audiences in conversation across digital platforms. Fortunately, this social engagement produces a treasure trove of audience data - even before fans have made their first purchases. Learn to unlock this valuable data in our free white paper.
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digital marketing, internet marketing, marketing strategy, digital trends, interactive marketing, customer engagement, customer experience/engagement, digital experience, customer data, emerging marketing, social marketing, hashtag marketing, instagram marketing, shoppable instagram, ecommerce, social media, ugc, consumer marketing, marketing tips, marketing tools
    
Wyng
Published By: Wyng     Published Date: Jul 13, 2015
The holiday season has become an increasingly competitive space for retailers over the past few years, with brands struggling to break through the noise to gain customer attention. Not only are brands expected to drive increased sales year over year, but they are also expected to create fun and relevant experiences for customers that ultimately drive engagement and support conversions. This fundamental shift in consumer behavior has complicated retailers’ marketing strategies, but also opens up the opportunity to more accurately target and cater to their different shoppers’ needs during the holidays. Download this ebook to learn how to increase Average Order Value, drive last minute purchases, increase sales, extend in-store shopping experiences, and make use of consumer data to inform future marketing decisions.
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offerpop, retail marketing, customer engagement, consumer data, marketing solutions
    
Wyng
Published By: Modis     Published Date: Mar 09, 2015
In the wake of the recent Sony data breach, customer and company privacy issues have become a hot topic in the media and the tech sector. The Sony incident and other widely covered consumer-facing data breaches experienced by Target, Home Depot, JPMorgan Chase and others have had a significant financial impact on these companies. Experts are projecting that both the number of incidents and the cost of dealing with data breaches will increase in 2015. To combat these attacks, businesses must respond with a heightened awareness of cybersecurity as well as increased spending on enterprise security as needed. Designating high level executives to lead security and hiring certified security experts are among the best practices for stronger IT security in 2015 and beyond. Download to learn more!
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modis, security challenges, it spending, privacy concerns, cybersecurity, security experts, data breaches, consumer facing breaches, security, it management
    
Modis
Published By: Basho     Published Date: Apr 13, 2015
Today’s consumers expect instant access to communications services whether they’re in the office, at home, or on the road. With data speeds increasing and international roaming costs decreasing, data usage is rapidly growing. Telecommunications Service Providers (TSPs) are under pressure to deliver more services to more people and approach 100% uptime all while lowering prices to consumers. Traditional relational databases can’t meet the requirements for massive scalability, availability, and fault tolerance that the rapid growth in data usage and rise of big data demands. Read this solution brief to learn how Riak excels at these. Riak is a distributed NoSQL database optimized for big data. Riak meets many of the challenges you may be facing with your own service operations systems.
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riak, basho, telecommunications service provider, license fees, scalability, availability, data usage, big data, service operations system, networking, security, it management, wireless, data management
    
Basho
Published By: SurveyMonkey     Published Date: Aug 25, 2015
SurveyMonkey Audience fielded a Brand Pulse study to better understand consumer buying behaviors for the L’Oréal brand and other key players within the shampoo market.
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brand management, data insights, surveymonkey, consumer behaviors, key findings, best practices, purchase decisions, crm, data management
    
SurveyMonkey
Published By: Microsoft Office 365     Published Date: Sep 26, 2017
Data breaches are more than a security problem. A significant attack can shake your customer base, partner relations, executive staff, profits, and revenue. Historic data breaches have cost executives their jobs, resulted in major revenue losses and damaged brand reputations. In a 2014 study of 700 consumers about brand reputation by Experian and the Ponemon Institute, data breaches were reported as the most damaging occurrence to brand reputation, exceeding environmental disasters and poor customer service.1 In a world where data breaches have become commonplace, what steps can be taken to minimize damage?
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Microsoft Office 365
Published By: CrowdTwist     Published Date: Jan 19, 2016
Three out of four consumers belong to up to 10 loyalty programs, so it’s more important than ever to stand out. To capture interest and drive repeat purchases, brands must interact with consumers beyond transactions and reward them for their behaviors across channels.
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crowdtwist, marketing loyalty programs, acquisition rates, consumer interactions, content marketing, consumer data
    
CrowdTwist
Published By: IBM     Published Date: Jul 31, 2015
In its "Restoring Connections" paper based on research of telecommunications firms, IBM ‘s top ranked Institute for Business Value identified actions CSPs can take to reset customer experience and build brand loyalty through innovative, compelling, personalized services based on deep customer insight. Join us as we discuss how to leverage network and subscriber data to create unique customer profiles, personalize engagement, and improve marketing offers.
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ibm, telco, customer analytics, csps, consumer behavior, brand loyalty, personalized engagement, big data
    
IBM
Published By: IBM     Published Date: Jul 31, 2015
New competitors, new technologies and new expectations created by ubiquitous mobile connectivity are dramatically reshaping—and disrupting—the retail and consumer products landscape. To keep up, retailers and consumer products manufacturers need to understand their customers better than ever before.
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ibm, consumer products landscape, consumer products manufacturers, big data, retailers
    
IBM
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