brand experience

Results 26 - 50 of 275Sort Results By: Published Date | Title | Company Name
Published By: Salsify     Published Date: Mar 15, 2019
Enhanced content, or the below-the-fold rich media on retailer product pages, is the best way to tell your brand's story and differentiate from your competition. It also happens to be one of the best ways to improve conversion rates (by an average of 25%). Get a comprehensive guide on how to select the best performing content for your brand and deliver it across your sales channels for the broadest impact. This new ebook created in collaboration with Hinge Consulting will arm you with the data and guidelines you need to tell your brand story across the digital shelf. You will learn: How to think creatively about the most relevant enhanced content to include in your story How to scale your brand content across your most important retailer sites, including Amazon and Walmart How to measure the most important KPIs to communicate the impact of rich media Salsify is the product experience management platform for thousands of brands and retailers worldwide.
Tags : 
    
Salsify
Published By: Google Apigee     Published Date: Mar 12, 2019
APIs have become the de facto standard for building and connecting modern applications, so any degradation in API performance can have an adverse impact on customer experience, brand value and revenue. Google Cloud痴 new eBook, Optimizing API Programs with Monitoring and Analytics, takes a detailed look at the benefits of using API monitoring and analytics technology to optimize your API programs and digital strategies. Explore how to deliver a seamless and connected experience for customers, partners, and employees. What's inside? -Field-tested best practices -Real-world use cases -An API monitoring and analytics checklist
Tags : 
    
Google Apigee
Published By: Genesys     Published Date: Feb 12, 2019
Successfully implementing and managing a comprehensive suite of customer experience technologies is essential for global businesses seeking to sustain high levels of customer experience and brand value. However, knowing how to temper the instinct to throw technology solutions at efficiency problems is what distinguishes global customer experience leaders from the rest. New technologies must be balanced with appropriate investment in human resources. This is the central finding of a global survey of over 550 senior executives conducted by MIT Technology Review to examine the pressures that shape their customer experience processes and the tools and strategies they employ to mitigate those challenges and continuously improve customer engagement. Read the report to get a detailed look at: The strategies that differentiates an Iconic firm from other businesses How strategies vary across regions based on maturity and customer expectations Future innovation management and technology adopt
Tags : 
    
Genesys
Published By: Genesys     Published Date: Feb 08, 2019
Successfully implementing and managing a comprehensive suite of customer experience technologies is essential for global businesses seeking to sustain high levels of customer experience and brand value. However, knowing how to temper the instinct to throw technology solutions at efficiency problems is what distinguishes global customer experience leaders from the rest. New technologies must be balanced with appropriate investment in human resources. This is the central finding of a global survey of over 550 senior executives conducted by MIT Technology Review to examine the pressures that shape their customer experience processes and the tools and strategies they employ to mitigate those challenges and continuously improve customer engagement. Read the report to get a detailed look at: The strategies that differentiates an Iconic firm from other businesses How strategies vary across regions based on maturity and customer expectations Future innovation management and technology adopt
Tags : 
    
Genesys
Published By: Comcast Business     Published Date: Feb 06, 2019
Hospitality is a customer-focused industry, with a hotel brand痴 reputation and ultimate success dependent on the quality of the experience of its guests. It is no surprise then, that digital transformation efforts within the hospitality sector are focused on technologies that improve the guest experience, from check-in to check-out and everything in between. Today痴 travelers are digitally savvy, using their smartphones and mobile devices for a multitude of tasks. They expect a high-quality connection throughout the property and the ability to perform certain tasks from the hotel痴 app, such as checking in and choosing their own room. They expect in-room entertainment beyond basic cable and in-room digital devices they can use to order food, book a massage or control the lighting, for example.
Tags : 
hospitality, hospitality providers, hotel technology, motel technology, guest experience, pos, digital entertainment, wifi
    
Comcast Business
Published By: Progress     Published Date: Jan 22, 2019
The customer experience is incredibly important to business success and is often tied to customer engagement, retention rates, revenue, purchase frequency and overall loyalty. Today, the customer journey is incredibly complex, with everything from geographic location to data quality influencing the customer experience. As a result, brands may not be making the most of their customer experiences.
Tags : 
    
Progress
Published By: Zendesk     Published Date: Jan 03, 2019
Today's marketplace is hypercompetitive. Brands compete for attention, hoping they can turn that attention into a loyal customer. But too many companies are not able to build a long-term relationship that results in a loyal customer because the customer had a poor experience. To remain competitive, brands need to create compelling integrated customer experiences that continue to evolve and reduce the friction between company and customer over the lifetime of the relationship. This IDC Vendor Spotlight discusses the current challenge that organizations face in providing a differentiating customer support experience and the potential that technology offers as a lever to improve the customer support experience.
Tags : 
    
Zendesk
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail in EMEA. You値l discover why great brand experiences for your customers start with great work experiences for your employees. Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
    
Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail globally. You値l discover why great brand experiences for your customers start with great work experiences for your employees. Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
    
Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So we built Workplace by Facbook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail in APAC. You値l discover why great brand experiences for your customers start with great work experiences for your employees. ?Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
    
Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Dec 21, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail in North America. You値l discover why great brand experiences for your customers start with great work experiences for your employees. Download this whitepaper now to learn more about the benefits of customer-centric collaboration tools like Workplace by Facebook. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
    
Workplace by Facebook
Published By: Genesys     Published Date: Dec 20, 2018
Successfully implementing and managing a comprehensive suite of customer experience technologies is essential for global businesses seeking to sustain high levels of customer experience and brand value. However, knowing how to temper the instinct to throw technology solutions at efficiency problems is what distinguishes global customer experience leaders from the rest. New technologies must be balanced with appropriate investment in human resources. This is the central finding of a global survey of over 550 senior executives conducted by MIT Technology Review to examine the pressures that shape their customer experience processes and the tools and strategies they employ to mitigate those challenges and continuously improve customer engagement. Read the report to get a detailed look at: The strategies that differentiates an Iconic firm from other businesses How strategies vary across regions based on maturity and customer expectations Future innovation management and technology
Tags : 
    
Genesys
Published By: Iterable     Published Date: Nov 28, 2018
With the rise of consumer demands for highly personalized products and services comes the necessity of creating a unified brand experience. Research shows that a cross-channel marketing strategy delivers 3X more effective campaigns and 23X higher rates of customer satisfaction. In Iterable痴 Cross-Channel Engagement Benchmark Report, we demonstrate that brands continue to prioritize email above mobile, web and direct mail messaging. We surveyed 200+ Iterable customers (49% Enterprise & 51% Mid-Market) to learn which channels and campaigns had the most success in 2018. To find out the results, download a copy of our hot-off-the-press 2018 Cross-Channel Engagement Benchmark Report. The Top Takeaways: The status quo when it comes to B2C marketing outreach How marketers are engaging customers throughout the lifecycle Expert commentary from our partners and customers
Tags : 
    
Iterable
Published By: Spredfast     Published Date: Nov 15, 2018
How Top Brands Automate Social Service Practices Today痴 conversational commerce requires brands to provide immediate answers to their customers questions. Chatbots and artificial intelligence are fast becoming critical tools for customer service, bringing speed and scale that ensures a superior experience. But what are the best practices that marketers need to know to tackle the challenges of customer service automation? ?Learn from experts from General Motors, Booking.com and Spredfast about how to bring automation into your CX workflows and bolster your social service strategies. You値l find out: How to think about automation for your business? How chatbots enhance your agent workflows?? ??How Booking.com and GM are using AI to drive inspiration and customer? service efficiencies??
Tags : 
    
Spredfast
Published By: Adobe     Published Date: Nov 02, 2018
Every day, demanding customers, unforeseen competition, and disruptive new technologies hammer home that we have entered the age of the customer, where established business operations no longer work. Yet, most marketing functions still rely on decades-old methods that undermine their ability to create post-digital brand experiences and help their firms become customer-focused. Smart CMOs recognize that it is time to pivot their marketing function around the customer, rather than transactions, sales, their brand, or day-to-day operations. In March 2018, Adobe commissioned Forrester Consulting to evaluate the link between email innovation and customer obsession. To explore this topic, Forrester conducted an online survey with 256 US consumers who use personal email and 260 marketing technology and strategy decision makers at US companies with 500 or more employees. We found that email marketing can provide a way to launch customer-obsessed marketing at organizations. In fact, companies t
Tags : 
    
Adobe
Published By: Adobe     Published Date: Oct 11, 2018
To set themselves apart, companies need to shift to an experience-first approach that keeps customers engaged as they move from device to store and back again. Read Moving Beyond Click and Mortar: 5 Steps to Experience Excellence to learn how you can blend digital and physical channels into a fully connected customer journey. Read the guide to learn how top retailers: Shift from channel-first to customer-first Build unique experiences around their brand story Differentiate their experiences with digital Simply fill out the form to download the report.
Tags : 
    
Adobe
Published By: Qualtrics     Published Date: Oct 02, 2018
Customer journey mapping is a major component of any customer experience program. Of course, a key part of mapping the customer experience includes identifying key moments of truth or moments of consumer brand interaction that shape brand perception and loyalty. In the digital age, many key moments of truth for your customers are happening online. This means that more and more of your consumers, brand perceptions and attitudes will be based on purely digital interactions (in-app, website, wearable tech, etc.). This has made understanding your customers digital interactions an essential part of any customer experience program. 的t has been said that VOC programs without a web presence engage only 2% to 10% of those who interact with their website (marketing sherpa). As we move into the future, this trend will continue. We know that mobile is an inherent part of today痴 digital experience. Global mobile and tablet internet usage just exceeded desktop use for the first time (GS StatCoun
Tags : 
    
Qualtrics
Published By: Applause Israel     Published Date: Sep 25, 2018
Consumers expect a seamless, high-quality experience in today痴 mature app economy. They want brands to keep up with new technologies like geo-fencing and personalization, as well as the latest ecosystems like voice assistants and connected cars. With this high bar for quality, QA organizations often struggle to keep up with: 1. Rapid Release Schedules 2. Personalization 3. New Technologies (Voice, AI) 4. Geo-Awareness and Localization 5. Device Fragmentation 6. Unexpected Customer Use Cases The cost of failure is high in QA. Time, money, and customer loyalty are all at risk when digital experiences don稚 meet users high expectations.
Tags : 
    
Applause Israel
Published By: Workplace by Facebook     Published Date: Sep 12, 2018
We believe people change organizations. So, we built Workplace by Facebook to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail. You値l discover why great brand experiences for your customers start with great work experiences for your employees. And you値l learn more about the benefits of customer-centric collaboration tools like Workplace. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
collaboration software, collaboration portal, business communication, workforce management, project management, team work
    
Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Sep 10, 2018
We believe people change organizations. So, we built Workplace to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail. You値l discover why great brand experiences for your customers start with great work experiences for your employees. And you値l learn more about the benefits of customer-centric collaboration tools like Workplace. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
collaboration software, collaboration portal, business communication, workforce management, project management, team work
    
Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Sep 10, 2018
We believe people change organizations. So, we built Workplace to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail. You値l discover why great brand experiences for your customers start with great work experiences for your employees. And you値l learn more about the benefits of customer-centric collaboration tools like Workplace. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
collaboration software, collaboration portal, business communication, workforce management, project management, team work
    
Workplace by Facebook
Published By: Workplace by Facebook     Published Date: Sep 10, 2018
We believe people change organizations. So, we built Workplace to empower them. Our mission is to unlock human potential by giving the world a place to work together. We do it by combining next-generation technology and easy-to use features to transform communications, culture, and workflows inside organizations of all shapes, sizes, and industries. Industries like retail. In this playbook, we値l explore the new consumer expectations shaping the future of retail. You値l discover why great brand experiences for your customers start with great work experiences for your employees. And you値l learn more about the benefits of customer-centric collaboration tools like Workplace. Then you値l be ready to take the next step on your digital transformation journey.
Tags : 
collaboration software, collaboration portal, business communication, workforce management, project management, team work
    
Workplace by Facebook
Published By: Iterable     Published Date: Sep 07, 2018
Today痴 consumers are more informed, diverse, demanding and well-connected than ever before. With nearly unrestricted access to shopping resources used for discovery, comparison, and purchase, consumers are able to shop at will, often independent of branded retailer guidance. This rise of consumer independence can be attributed to the emergence of technological advancements favoring consumer empowerment; however, the repeated failures of brands to proactively offer personalized, high-value shopping experiences at scale is a significant contributing factor of consumer exodus. This has fostered an inclination among shoppers to become self-reliant in their pursuit of purchases, effectively shutting out promotional outreach from brands. Many brands continue to fall out of touch with their customers because they致e lost sight of their customers true needs. Customer centricity has long been the foundation for modern marketing, but the brands which fail at creating deeply personalized market
Tags : 
    
Iterable
Published By: Iterable     Published Date: Sep 07, 2018
Since the term 登mni-channel was first coined by the Harvard Business Review in 2011, some marketing technology vendors claimed that they could provide businesses with this holy grail of brand ubiquity. Unfortunately, most of these early claims were false starts where vendors over-promised and under-delivered. The good news is that a select number of solutions have caught up with all the promises and can now turn them into action. In this guide, we explain why the conversation around omni-channel marketing has changed and how you can transform your marketing strategy to leverage this new, powerful technology. We値l give you a heads up on the roadblocks you値l encounter on your journey to achieving omni-channel relevance and the benefits you値l gain once you reach your destination. No highfalutin jargon, no talking in circles and no nonsense. Just practical advice on how to create a superb customer experience.
Tags : 
    
Iterable
Published By: Akamai Technologies     Published Date: Aug 22, 2018
In September 2017, Akamai commissioned Forrester Consulting to examine how companies approach digital experience and digital security. A survey of over 350 IT executives around the world found that: ? Customer trust is at an all-time low and it痴 hurting growth ? Executives are aware that customer trust is becoming critical to success ? Companies struggle to balance security with digital experience ? Failure to deliver on security impacts brand reputation, customer trust, and revenues This report, Drop A Pin At The Intersection Of Digital Experience And Security, shares insights into these findings and what sets top digital businesses apart.
Tags : 
customer, trust, company, loyalty, security
    
Akamai Technologies
Start   Previous    1 2 3 4 5 6 7 8 9 10 11    Next    End
Search Resource Library      

Add Resources

Get your company's resources in the hands of targeted business professionals.