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Published By: AcquireWeb     Published Date: Apr 07, 2008
This white paper suggests there is no doubt that email marketing can be an extremely cost-effective marketing tool, and when used properly can significantly improve a company’s bottom line. It explains that email can be used in every element of the marketing process, and presents a number of benefits that email can deliver as part of an overall marketing strategy.
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email marketing, acquireweb, integrated marketing, e-mail, acquisition e-mail, lead generation, e-mail marketing, e-mail appending, acquirelocal, local marketing, local store marketing, restaurant marketing, franchise marketing, acquisition marketing
    
AcquireWeb
Published By: SubscriberMail     Published Date: Dec 12, 2008
The growing complexity of today's email market has created a deeper need to carefully consider the creative aspects of your email messages. While the need for quality and effective design has always existed from a pure marketing standpoint, challenges unique to the email space require a different look at creative from the perspective of accomplishing specific goals via email. This white paper introduces several of the numerous critical parameters that should be given consideration when preparing email creative, and provides real-world tactics to optimize email creative for maximum results. Normal 0 false false false EN-US X-NONE X-NONE /* Style Definitions */ table.MsoNormalTable {mso-style-name:"Table Normal"; mso-tstyle-rowband-size:0; mso-tstyle-colband-size:0; mso-style-noshow:yes; mso-style-priority:99; mso-style-qformat:yes; mso-style-parent:""; mso-padding-alt:0in 5.4pt 0in 5.4pt; mso-para-margin-top:0in; mso-para-margin-right:0in; mso-para-margin-bottom:10.0pt; mso-para-margin-left:0in; line-height:115%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri","sans-serif"; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:"Times New Roman"; mso-fareast-theme-font:minor-fareast; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin;}
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subscribermail, email creative, email copy, email marketing
    
SubscriberMail
Published By: QuinStreet     Published Date: Feb 05, 2009
As the world continues to analyze energy availability and the long-term effects of climate change, businesses too are turning their attention to an area of opportunity—reduction of carbon emissions, energy conservation and supply chain sustainability. Many businesses are finding that these initiatives go beyond simple good-citizenship to real business opportunities and bottom line savings that can contribute financial value to the organization while meeting demanding customer requirements. Join Today!
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quinstreet, csr, corporate social responsibility, globalization, product lifecycle management, plm, performance management, performance measurement, it management, business management, green computing
    
QuinStreet
Published By: WebEx     Published Date: Apr 02, 2009
In today's business environment, equipping information workers with the right tools to do their jobs is a fundamental element for maintaining competitive advantage. Organizations are striving to achieve global connectivity in a dynamic environment where travel is becoming more difficult and expensive, employees are more dispersed, and business boundaries are constantly being extended. To harness the benefits of the new work order, organizations are looking to achieve true collaboration with customers, partners, suppliers and employees. Simply put, the mantra is to "improve productivity while lowering costs." Web collaboration is becoming imperative in reaching this fundamental goal by offering "anytime anywhere" communications that impacts the bottom line and improves profitability.
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webex, web collaboration, information workers, competitive advantage, on-demand web collaboration, roi, global connectivity, decision cycles, it infrastructure, virtual enterprise, metrics, industry benchmarks, sfa, crm, erp, synchronous meeting environment, webex mediatone network, return on investment, travel costs, labor costs
    
WebEx
Published By: WebEx.     Published Date: Apr 03, 2009
In today's business environment, equipping information workers with the right tools to do their jobs is a fundamental element for maintaining competitive advantage. Organizations are striving to achieve global connectivity in a dynamic environment where travel is becoming more difficult and expensive, employees are more dispersed, and business boundaries are constantly being extended.  Web collaboration is becoming imperative in reaching this fundamental goal by offering "anytime anywhere" communications that impacts the bottom line and improves profitability.
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webex, web collaboration, information workers, competitive advantage, on-demand web collaboration, roi, global connectivity, decision cycles, it infrastructure, virtual enterprise, metrics, industry benchmarks, sfa, crm, erp, synchronous meeting environment, webex mediatone network, return on investment, travel costs, labor costs
    
WebEx.
Published By: Trend Micro, Inc.     Published Date: Apr 29, 2009
Data breaches can carry very serious consequences, such as the revelation in February 2008 that that the Hannaford Brothers chain of supermarkets lost more than four million debit and credit card numbers to hackers. The bottom line is that organizations must implement Data Loss Prevention (DLP) systems to protect themselves against the growing array of threats they face from inadvertent and malicious data leaks from email, instant messaging and other systems.
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trend micro, data breach, dlp, credit cards, breaches, data breaches, data loss prevention, dlp, hackers, sensitive information, malicious data leaks, threats, confidential information, data loss, data protection, encryption, ip loss, intellectual property, loss of intellectual property, loss of reputation
    
Trend Micro, Inc.
Published By: Bazaarvoice     Published Date: Jan 17, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
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social media, business insights, social media insights, social networks, consumer behavior
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Nov 05, 2014
Thanks to social, consumers are more vocal than ever and their opinions are influencing the purchase decisions of consumers all across the web. Learn how to turn social data into strategic business advantage with nine guiding insights to improve your bottom line today.
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bazaarvoice, business results, business insights, social segmentation, product innovation, consumer research, product enhancements, product performance, customer preferences, product catalog, business management, customer satisfaction, ebusiness, collaborative commerce, customer experience management
    
Bazaarvoice
Published By: Bazaarvoice     Published Date: Nov 05, 2014
Consumer reviews can have an impact on sales, but did you know that negative reviews can actually improve purchase intent? The linchpin: How brands respond. Read new research about the power of responding to consumers.
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bazaarvoice, index volume 6, relationships, increase sales, responsive brands, recommended improvements, bottom line, commercial relationships, feedback, best practices, business intelligence, customer interaction service, customer relationship management, customer satisfaction, customer service, ebusiness
    
Bazaarvoice
Published By: Cornerstone OnDemand     Published Date: Jul 15, 2015
The new white paper, The Coaching Playbook, provides you with an in-depth breakdown on how coaching improves employee performance at every level of your company, as well as what to look for in a coach, and most importantly, how it benefits your bottom line.
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employee coaching, employee performance, bottom line, mentoring, employee goals, skills, strategy, human resources
    
Cornerstone OnDemand
Published By: Cornerstone OnDemand     Published Date: Oct 06, 2015
In our new whitepaper, “Shifting the Employee Productivity Curve with Smart Talent Management Strategies,” you'll learn: What the employee productivity curve is and how shifting the curve impacts your organization's bottom line. 5 practical measures you can take to enhance employee productivity. Stories of organizations that have successfully shifted the curve.
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employee productivity, talent management, productivity, talent management strategy, human resources, recruitment, retention, onboarding, engagement
    
Cornerstone OnDemand
Published By: Cornerstone OnDemand     Published Date: Jun 23, 2016
Talent is often a major barrier of organizational growth because it involves managing the growth and personalities of your workforce. So what can stakeholders do when New Hire Nancy doesn’t have a handle on the company culture? Or when Salesman Steve is behind schedule in learning about new products and services? THEY CAN START BY GIVING AN EMPLOYEE MAKEOVER!
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best practices, productivity, competitive advantage, human resources, hiring, business management, business process management
    
Cornerstone OnDemand
Published By: Aria Systems     Published Date: Jan 28, 2015
Recent Gartner research indicates that roughly half of U.S. businesses currently have or are considering adopting a recurring revenue model. If you’re reading this paper, then chances are that half includes you. Gartner estimates the revenue opportunity at greater than $300 billion per year and growing. Even a small piece of that pie would look good on your bottom line. This growing trend toward recurring revenue monetization strategies presents both opportunities and challenges for your company. Opportunities include reaching new customers and markets, and creating reliable and predictable revenue streams.
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recurring revenue success, revenue opportunity, monetization strategies, it management, enterprise applications
    
Aria Systems
Published By: Silver Peak     Published Date: Apr 18, 2014
Gartner has published its latest Magic Quadrant for WAN Optimization. Be among the first to get complimentary access to this new report now! Silver Peak is leading the way into a new era of software-defined WAN optimization. Now more than ever, organizations like yours depend on the wide area network to connect their data centers, branch offices and the cloud. They see that better network performance means better bottom-line results, and Silver Peak gives them the most comprehensive and flexible options for network acceleration, and the most innovative approach to the next-generation WAN.
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wan optimization, silver peak, gartner, software-defined, wide area network, data centers, next-generation wan, netowork acceleration, cloud, cloud computing, magic quadrant, networking, wireless, enterprise applications, virtualization
    
Silver Peak
Published By: IBM     Published Date: Jul 07, 2014
Enterprise HR departments are using social technology to improve employee recruiting, onboarding, knowledge sharing, mergers and acquisitions, and learning and development. These innovative applications lead to measurable improvements in job satisfaction, employee retention and the bottom line.
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ibm, social business, smarter workforce, social advances, enterprise, technology, human resources
    
IBM
Published By: DocuSign     Published Date: Jun 25, 2014
The Internet has empowered consumers with self-service, and the insurance industry is adapting and innovating amongst its competitors to create a great online experience. It is imperative for insurers to decide where best to invest in technology - streamlining customer- or agent-initiated processes. Effectively leveraging the right technology helps insurers enable both the agent and customer.
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docusign, self service, insurance industry, ombud, key interactions, technology, enterprise applications
    
DocuSign
Published By: Mobify     Published Date: Jan 27, 2015
We at Mobify want to help you further deepen your understanding of the mobile shopping landscape and the expectations of mobile consumers. In this white paper, you’ll discover: - Why ‘omnichannel’ is not a buzzword, but the new retail reality - What the key differences are between smartphone and tablet users and what this means for your bottom line - Why Millennials are a market that you can’t afford to ignore - How your mobile presence can make or break a customer’s in- store experience
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mobile website, responsive ecommerce website, mobile conversion optimization, mobile shopping, mobile retail, mobile e-commerce, omnichannel app, make responsive website, ecommerce mobile, e-commerce mobile, mobile retail website, mobile app development, mobile shopping platform, ecommerce mobile website, retail app development, mobile ecommerce solutions, ecommerce app development, ecommerce mobile site, mobile ecommerce site, mobile ecommerce website
    
Mobify
Published By: AWS     Published Date: Jul 24, 2019
Common daily media broadcaster tasks such as ad verification are slow and costly. Done manually, they may also introduce inefficiencies that can interfere with transparency and payment accountability—and impact your bottom line. Meanwhile, recent and archived media lies idle when you could repurpose it to increase brand exposure and generate revenue. Learn how Veritone, Inc. used its aiWARE Operating System, building on Amazon Web Services (AWS), to help Westwood One, Inc., a large audio broadcasting network in the United States, develop Artificial Intelligence (AI) and Machine Learning (ML) solutions designed for ad verification and monetizing archived media. Download our webinar to learn how you can Automate ad verification and reporting tasks. Enhance archive content to make media searchable and reusable. Use AI and ML in the cloud for near real-time media intelligence. Start applying machine learning tools.
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AWS
Published By: VeriSign     Published Date: Feb 10, 2011
This white paper will help you understand the threat from malware and how it can impact your online business.
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verisign, malware security, data protection, anti spam, anti spyware, anti virus, security management
    
VeriSign
Published By: Profiles International     Published Date: Apr 08, 2011
Employee assessments can give organizations and managers consistent, in-depth, and objective information about their people. This Information helps leaders and managers rely less on gut instinct and make smarter people decisions.
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employee assessment, job performance, hard skills, soft skills, job matching, employment lifecycle, productivity, roi, engagement, retention, organizational culture, climate, acquisition, utilization, efficiency, team chemistry, potential, solutions, business issues and trends, global hr management
    
Profiles International
Published By: Centrify Corporation     Published Date: Dec 02, 2014
Privileged access management can not only reduce your enterprise’s exposure to these risks but also improve IT reliability and reduce IT costs. Download the white paper: Three Important Reasons for Privileged Access Management (and One Surprising Benefit). You’ll discover how a privilege access management solution can ensure: • Comprehensive compliance such as the Sarbanes-Oxley Act for responsible governance. • Ensure business integrity and responsible business processes. • Tackle security risks, both inside and outside the organization. • Realize bottom-line IT cost benefits.
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privileged access management, it cost benefits, comprehensive compliance, business processes, it reliability, it management
    
Centrify Corporation
Published By: AON     Published Date: Aug 29, 2017
There are the obvious things that can affect your organization’s bottom line: sales performance, the economy, overhead. But here’s something you probably didn’t expect: the experience candidates have when they apply to work for your firm—that has an effect too. On Thursday, April 6th at 10AM CT, experts from Aon’s Candidate Selection and Assessment group will discuss how the creation of an incredible candidate experience can be used to foster an energizing candidate experience and how that affects desired business outcomes. Topics of discussion will include: ? The current state of the candidate experience ? How the candidate experience affects an organization’s brand and bottom line ? What candidates are looking for in the assessment process ? What a great candidate experience looks like
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AON
Published By: SAS     Published Date: Mar 06, 2018
“If we had done anything differently in Washington state, we would have done it faster,” said Hammersburg. “The key message is that fraud prevention – dealing with risk and program integrity – is not a cost issue, it’s a saving. When you can truly quantify the positive impact to the bottom line of a company or government agency, you shift the recognition that this is not an expense but that it’s a saving.” Some government organizations may be concerned that a rigorous program to shine a light on the underground economy will shine a brighter light on how much they didn’t know until now. Don’t let that stop you, said Hammersburg. “You have the opportunity to really get ahead of it now. Turn a risk into an opportunity going forward.”
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SAS
Published By: Forte Wares     Published Date: Jun 22, 2014
White paper introducing the next generation BI concept - "Pro-active Reporting", making Big Data more accessible and digestible for the business for bottom-line impact.
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big data, business intelligence, analytical applications, data mining
    
Forte Wares
Published By: IBM     Published Date: Jan 06, 2015
First it was measuring employee satisfaction, then employee engagement—but what is next? Research has certainly proven that engaged employees are core to driving business outcomes, but we think there is something more. What if you could measure what matters to your business by listening first? Think about the power of understanding the needs and challenges of your customers, the market and your employees as a foundation before implementing an employee survey. Developing a survey that truly listens to the business allows for better outcomes that are tied to improving the bottom line. And it doesn’t have to stop there—it’s about developing a continuous program to help you build and maintain what is important to your business today and prepare for the change that is coming tomorrow. It’s not just about employee engagement, it’s about helping you build, maintain and improve a Smarter Workforce.
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employee engagement, smarter workforce, employee survey, employee satisfaction, it management, knowledge management, enterprise applications, data management
    
IBM
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