> Dun & Bradstreet > Setting Your Data in Motion

Setting Your Data in Motion

Published By: Dun & Bradstreet
Dun & Bradstreet
Published:  Feb 21, 2017
Length:  5 pages

It is becoming increasingly more obvious that for data to have any real value, it must be in motion. It must flow.  “All entities move” Heraclitus added, “and nothing remains still.”  These ancient musings have startling relevance to the modern challenges and benefits of Master Data Management (MDM) programs across global enterprises.  The entities he referred to were more philosophical in nature, yet it is no coincidence that the entities of our commercial world – customers, vendors, prospects and the relationship between them – are in a constant state of movement and change.



Tagsmdm, data management, data fluidity, movement of information