> Swrve > The Marketer's Guide to Building Omni-Channel Campaigns

The Marketer's Guide to Building Omni-Channel Campaigns

Published By: Swrve
Swrve
Published:  Mar 07, 2016
Length:  16 pages

Marketing is always changing. Currently there’s a shift in the way we talk to customers and potential customers. Specifically, where we used to launch ‘campaigns’, which required sending hundreds, thousands (millions?) of messages to our audience, we now aim to deliver relevant, timely interactions that feel more like conversations and less like one-way ‘megaphone marketing’.

This guide shows how to build effective omni-channel campaigns.

Download this guide now to find out more. 




Tagsbuild effective campaigns, multi-channel campaigns, omni-channel campaigns, data, customer experience, omni-channel marketing, mobility, how to build an effective campaign, data protection