> Gigya > 3 Ways to Create an Effective Omni-Channel Marketing Strategy

3 Ways to Create an Effective Omni-Channel Marketing Strategy

Published By: Gigya
Gigya
Published:  Jun 08, 2015
Length:  8 pages

Marketers are struggling to connect with consumers across all available outlets while still providing an aligned customer experience. The white paper examines three key ways to create a successful omni-channel experience while establishing cohesive brand and customer identities. 

Learn how to:

  • Develop an interactive mobile strategy
  • Streamline physical and digital interactions
  • Engage customers across channels



Tagscustomer data management, single customer view, cross channel, marketing segmentation, sso, federation, registration as a service, social login, first-party data, integrations, identity compliance and security