> Success Factors > BP: Employer Branding - Five tips to make your career site

BP: Employer Branding - Five tips to make your career site

Published By: Success Factors
Success Factors
Published:  Nov 20, 2013
Length:  5 pages

Competition for talent is fierce, and employer branding – or communicating why your company is a great place to work – is becoming a more sophisticated and more critical part of a recruiting strategy.

While you communicate an employer brand in many ways, it's most important on the corporate career site, where you have the opportunity to convert people you've touched through other channels into potential future employees. Read on to discover five best practices that can help make your career site your # 1 recruiting asset.



Tagsemployer branding, recruiting, talent management, human resources